1. The most important resource any business that wants to have success marketing online is your list. When you have an opt-in list of thousands of people you can have a magic slot machine. You can effectively send a well-written message and get back a predictable precentage of buyers each mailing. Make sure your business has a place where potential customers can give you their name and email. You can get more people to give you their email be giving away valuable free products or by having contests for cash.

2. Increase your sales by either increasing your online traffic or by simply changing your ad copy. Easily making a change to a few words within a headline or product description can increase your online sales fast.

3. Discover who your most interested customers are by offering a free e-zine your online customers can subscribe to. And depending on what categories or subjects they choose to subscribe to will give you an accurate survey of your buyers' interests

4. Create partnership with your customers by working together to brainstorm ideas, exchange advertising and split generated revenue appropriately.

5. Start an affiliate program or do some major viral marketing to multiply your marketing efforts. The more you are able to leverage the power of the Internet by leveraging the work of others, the more money you will make.

6. Allow your customers and your employees to participate in your business by starting an e-zine that both customers and employees and contribute to.

7. Do a search for your business name in forums, or online clubs or newsgroups. Studying a select number of comments made about your online commerce can help to give you advice on what improvements need to be made and what needs to stay the same.

8. Encourage others to link to your website by providing promotional discounts on products or contests, valuable free gifts etc or advertising space.

9. Establish a "P.R." section for your business which provides press releases, articles, case briefs and other newsworthy updates about your online commerce. This will help to build a buzz about your online business if you are offering original and valuable information

10. Boost your credibility by linking to other websites or e-zines or press releases that have written positive news about your website.

Just by implementing some of these marketing methods, you can easily compete with members of your online competition who may have become complacent.