With the price of gas at record levels, a host of fuel saving products are being advertised. If you do a search for the key words "fuel saving devices" google will find 1.5 million pages as a result of the search. It never ceases to amaze that so many unscrupulous individuals try to take advantage of specific situations in order to scam you out of your hard earned money. And that is exactly what these gas saving devices are, scams.

The latest scam is trying to convince you that a fuel saving device attached to your car will miraculously cut your gas consumption 20, 30 even 40 percent. The federal government has done a lot of testing of fuel saving devices. From this extensive testing comes this advice.

The FTC (Federal Trade Commission)) warns you to be very wary of any fuel saving claims for devices or additives. They have never found any fuel saving device that significantly enhances fuel economy in any way!

There are a few themes used in most gasoline saving product advertising. Here are some to be wary of:

One popular deceptive advertising scheme is this: the ad claims "This gasoline saving product enhances gasoline economy by 20 percent." Like that example gasoline saving devices claim increases in economy up to 25 percent and sometimes even higher. The Environmental Protection Agency has thoroughly tested, researched and evaluated more than 100 supposed gasoline saving products and additives and so far has not found any one of them that significantly increases gas mileage. In other words non of the gas saving devices work. In some cases, the test data showed that "gasoline-saving" products actually could damage your engine and could cause an increase of gasoline exhaust emissions. That could cause your vehicle to fail some state required emissions tests and that could cost you even more money.

Another deceptive advertising method used are ones that are based on great and glowing testimonials from satisfied consumers and drivers. An example: "After putting your product on my vehicle, I saw that I started getting an extra 6 miles per gallon of gas." Don't rely on some amateur drivers claim to justify spending your money.

These types of deceptive advertisements use testimonials from happy drivers as the proof that the product works. No consumer or driver has the proper equipment or the training to test for precise changes in fuel economy. Even if the consumer had the right equipment they could not control the conditions that affect fuel economy a great deal.

Many different variables affect fuel economy, including road, weather and traffic conditions, and the vehicle's condition. As an example, a driver sent out a letter praising a "fuel-saving" product. When the device was installed, the driver also had his car put through a complete engine tune up. Of course the tune up is not mentioned in the letter. The increase in gasoline mileage attributed to the "gasoline saving" device was most likely a result of the tune up alone. Since the advertisement with the testimonial did not mention this, other drivers could not have known that.

These are just some of the tactics that those selling fuel saving devices use to legitimize their claims. They are out there to take advantage of unsuspecting consumers desperate to find a way to lower their gas costs. Don't become a victim of these scams. Be wary of their claims. Remember, if something sounds too good to be true, it probably is!