Copywriters - Cut Out Those Weasel Words! How fussy are you about the words you use?A copywriter needs to be clear and specific. A copywriter needs to communicate. We all know this. Yet how often are we guilty of using words that are NOT clear or specific, and which don’t communicate ANYTHING?Take the word “qua... Similar Editorial : by Eric J Engel. | Source : Write a Poem
The Copywriter And The Seven Deadly Sins There are quite a few articles around on “The Seven Deadly Sins of Copywriting”. But if you look at them, you will see that not many of them seem to be about the REAL Seven Deadly Sins! These are Pride, Avarice, Lust, Envy, Gluttony, Anger, Sloth.Why were these particular sins chos... Similar Editorial : by Alan Steward. | Source : Writing A Story
Youre A Copywriter - What Brand Are You Promoting? You're a copywriter. What you do is use the power of words to PROMOTE. Promote products, promote brands.Brand owners and product owners hire a copywriter for that very purpose - to promote their brand. Promoting a brand is more than just shifting product - though this is important... Similar Editorial : by Dina Giolitto. | Source : Structure In Writing
Ten Ways To Become A Successful Writer Anyone can call themselves a writer. All you have to do is write – a story, an article, a journal, a novel, a poem.But that is rather like being called a plumber because you sort out the central heating and replace washers. Or a dressmaker because you make your own clothes. Or a br... Similar Editorial : by robparnell. | Source : Writing Success
Seven Ways To Write For Success Use your imagination.Be rich, poor, old, young, human, animal or alien on this world or anywhere in the universe. Present your work professionally.When the editor picks up your ms or puts it up on the computer it should LOOK professional.1. Every... Similar Editorial : by Ewen Chia. | Source : Writing Success
International Brand Naming And How Words Can Hurt You It was the famous publicist PJ Barnum who said in 1855 "I do not care what people say about me but get my name right".In today's international marketplace, getting names right is vital.Marketers and brand managers are becoming more and more concerned that their newly creat... Similar Editorial : by Maya Sunpongco. | Source : Web Marketing Strategy
A Day In The Life On An Interim Manager Life as an Interim ManagerMalcolm Smith has been an interim manager for two and a half years. Here, he shares his experiences and advice for anyone thinking about a move in to interim management. Malcolm is currently Interim Director of Regeneration at the London Borough of Lewisham.... Similar Editorial : by Thomas R. Cutler. | Source : Career Listings
Interim Management Increasingly Part Of The Plan Interim management has traditionally been seen as a reactive response to organisational failure. Increasingly, a new breed of interims are emerging – people who regard interim management as a career and have transferable leadership skills to work across sectors. Building in organisational capacity t... Similar Editorial : by U Suski. | Source : Corporate Human Resources
Guanxi. The First Word In Chinese Trade A colleague once told me that a good indicator of economic confidence was the number of construction cranes on the skyline. If he's correct, Beijing is feeling good about its prospects, very good in fact.According to figures recently published by the Associated Press, China's economy g... Source : Entrepreneur Business Plan
How To Profit From Hidden Work At Home Gems I struggled and struggled to find the right Work at Home Opportunity for years but you can find it if you look hard enough and put in the work yourself. The first step is to realise that you need to spend money to earn money. There is no such thing as 'get rich quick', so you need to get this tho... Similar Editorial : by Adrian Austin. | Source : Home Business Idea
Auto Responders Create Profits Are you losing profits due to inconsistent and ineffective follow up?Following up with leads is more than just a process - it's an art. In order to be effective, you need to design a follow up system, and stick to it, EVERY DAY! If you don't follow up with your prospects consistently, ... Similar Editorial : by Kimberly Stevens. | Source : Guerrilla Marketing Tactics
Write A Press Release - Its Fun When You Know How! I've had lots of good results from my advertising lately - well, I say advertising but what I really mean is, I've had lots of good results from my ARTICLES.Writing so called 'press releases' is much more exciting than designing an advert.The results are better too, by fa... Similar Editorial : by Jean Melconian. | Source : Advertising Strategies
How To Get Your Auction Noticed On EBay Let's suppose you've optimised your auction titles so that you will get returned in search lists. And let's imagine you've used short durations to get your auctions near the top of the results, can you make your auction stand out from the crowd?Well, yes you can, but unfo... Similar Editorial : by Mark Lindsay. | Source : Online Website Business
Balloon Ride Business On The Up Ten years ago it was all very different in the world of ballooning. You could expect to travel some considerable distance to find a balloon ride operator to take you into the air for a hot air balloon ride. You might even have to leave your own country. If you were lucky, there would be a small numb... Similar Editorial : by . | Source : Business Contacts
About You, About Me, About EBay If I've never told you before, I'm a big fan of eBay's About Me feature. This is a special page you can create as part of your eBay account and which is linked from your eBay ID via the About Me icon - eBay members can click on your About Me icon to get to your About Me pa... Source : Online Internet Business