Known for its nondescript location, 28 Hong Kong Street keeps a low profile. Set in a shophouse, it blends perfectly into its surroundings. Apart from an inconspicuous "28", there are no clues to the bar within.

Even its website doesn't provide much information, with just the name of the bar and an email address provided. We hear their PR is deliberately discreet and operates mainly by word of mouth. Talk about exclusivity.