Alphabet Playhouse's target markets are the upper-tier income households and expatriate families. it is situated in properties with large land space, providing us with the ability to create expansive play areas and organize unique extra curricula activities.

The programmes are mainly conducted in English with Mandarin classes with the option of a third language catered to our expatriate parents. Alphabet Playhouse’s concept resembles a castle wherein a child discovers his/her potential through fun, exciting and adventurous learning quests. its magical domain is sculpted especially for little ones to enjoy indoor and outdoor activities be it reading, zooming on skates, or building new worlds in the sand. Our carefully selected early-childhood educators guide children during their formative years (from 2 months to 6 years) and encourage them to learn independently while establishing lasting friendships and creating memories they can cherish forever.