Using search engine optimization, you can make your web pages appear higher in the search engine results pages, so people will find you, and click over to your website, without having to pay the search engines a dime.



You may have heard of PageRank. It is a google score between 0 and 10, and the higher the number, the better your page is ranked. No one really knows how PageRank is scored, not even Larry Page (one of the key guys at Google). I can show you some simple things you can do to get better search engine rankings, and a better Page Rank.

Ready to boost your web site traffic? Then lets get into the simple seo stuff you can do to get higher rankings, better Pagerank, and all that stuff.

1. Generate links on other websites pointing to your website, using popular keywords.

I mean, do stuff to get other sites to point to your site, using a link phrase that people actually search for.

A fantastic way to get a lot of these links is to write an article and submit it to the article banks on the web. There are thousands of them, and the more that get your article, the more likely other websites will syndicate your article, and include that link back to your website, with the keyword you have chosen.

2. Make sure your keyword is in the title tag.

The title tag is what is at the top of your browser when people visit your page. Your keyword should be there.

3. Start your headline with your keyword.

Your headline is the big text at the top of your page (normally). Your keyword should be in your headline.

4. Make sure other related keywords are on your page.

Putting related words on your web page means it is designed to be read by others, and the search engines love these kinds of pages, and include them in their results pages.

5. Remove code from the top of your html.

To look at your page in html mode, open it, and then right click and choose "view source". What you are looking for is stuff that isn't readable, like javascript code and "css" descriptions. Move that stuff into other files, and include it from your page. Get the help of a techie if you don't get this part. Basically, you want Google and the other bots to read writing you can read, and nothing else. If the top of your page is filled with programming junk, you will not get ranked in the search engines.

6. Use fully qualified links to internal pages.

If you have other pages you want to list in the search engines, include that HTTP colon slash slash stuff with your links. This tells google and the other engines that this other page is worth listing on their search engine results.

7. Maintain your website.

Frequent updates means your site is alive and dynamic, and this will cause the search engine spiders to come often, and keep you listed high in their results, since you have the latest, most important publications.

Try these tips out, and watch your search engine results rise higher and higher. It is simple when you know what to do.