Below, I will show you how to make you sales letter a



Compelling, Non-stop, 24/7 cash generating machine!

1. Tell a good story in your sales letter.

Every body loves a good absorbing story, with a good story

you will create empathy with them.

Give story that relates to your reader’s situation, Tell

people about how you get started in your business, put

yourself in your visitors’ shoes and show them that you

know, understand about their problems and how your product

or service can help them solves their problem.

2. Put your main benefit in your headline.

It is easy to sit back for a while and write down all your

Product’s benefits on a piece of paper, after that you can

Choose which benefit to put on your headline. Combine your

product’s benefit with power words such as discover,

amazing, Secrets, guarantee, exposed, secure, love, etc.

Remember that people are overloaded with information, this

Is why you need to put some quick attention grabbers so

people will stay and read the rest of your sales letter. If

your Headline doesn’t get read then everything else may go

unread.

3. Focus on one product or service.

You need to focus on one product only, don’t offer too many

things to your visitors, if you want to sell other product

you can have different page on your web site or create a

new mini site to sell it.

4. Put testimonials on your sales letter.

A Good, believable testimonials from real people will help

Increase your sales dramatically, put their photos,

highlight their main satisfactions with using color,

bolding key sentences, italic, underlining, etc.

5. Put women, babies, pets attributes in your sales letter.

Tie your product with one of these trio because they can

deliver more attention responds to your product or service.

Insert a women’s picture in your web site header, e-book

cover will increases your sales response.

6. Create some urgency for your visitors to order.

You need to make people take action and order your product.

e.g. “For a very limited time only", “Until the end of this

month", “Only for our first 100 customers"

7. Tell people what they are going to lose if they don’t

buy your product or service.

It’s true that people will react more to what they are

going to lose instead of what they are going to have.

e.g. “Order now before you competitors catch on!" “You will

save hundreds of dollars using this product!"