A member of the Better Business Bureau, MLM University was started by Hilton and Lisa Johnson. It is located in Lauderdale-By-The-Sea, Florida. The main goal of this university is to teach network marketers that selling can be fun if the right technique is used. Knowing when to ask the right questions is one of the methods they teach.



The student is taught how to approach their prospective client. The focus is on presenting a sales pitch to them without appearing to be pushing the product on them. Language skills, coaching on the right way to get your foot in the door, and creating and maintaining a good rapport with prospective clients is the key to successful selling. These points are all covered in the classes and are key methods for being able to sell without appearing to be manipulating.

The methods taught at MLM University are designed to make the network marketer more comfortable and in control of the right words to use. This is extremely beneficial for sales people who feel uncomfortable when approaching a would-be client. One of the techniques they use is to gather information about the prospective client so that you can develop a relationship with them. Everyone wants to feel special and the more you can show a client that you know their business, the more apt they are to trust you.

It was recognized that many people have this problem, so MLM University was started to address language skills, competent coaching methods, and courses by teleconference to network marketers. Personal coaching to identify your goals, work on the weaknesses that you have, and produce the right plan that works for you is what these classes are all about. The focus is on you.

MLM University is the brain child of Hilton and Lisa Johnson, who have 55 combined years of experience in direct sales. Hilton has been training direct marketing personnel for 30 years. Lisa graduated from the University of Florida and holds a bachelor's degree in public relations and marketing. This couple has held over 500 seminars on direct marketing in North America and have more than 6,000 hours of teleconferencing training.

An internet registration for MLM University and an online store for ordering home training programs, coaching programs, and audio programs is available on their site. The full coaching programs are 12 month courses and are a bit pricey at $3995. Other courses are a bit more affordable, so you need to be sure of what you want before ordering as there are no refunds given.

Many people have had success using the methods taught at MLM University. If you are serious about selling and want to learn the way to approach clients, sell your expertise, and have a rewarding career in marketing, this may be the way. Instead of being uncomfortable and feeling like you are pushing yourself on a client, you may be able master the correct way of doing this.