This is nothing new and examples of it are found everywhere, from currency trading right down to Adsense.



The latter is becoming increasingly popular, and with good reason. Adsense Arbitrage maybe one of the easiest ways to make money online because it requires precious few skills. None of these skills fall into the ?you got it or your don't category?.

Here's what you will need:

1)A website

2)A niche finding strategy

3)A keyword research tool

4)Traffic

5)The knowledge needed to do things right

To familiarize myself with the existing literature, I not only read forums and blogs but also purchased Adsense Decoded by Patrick Hillenbrand and ?Adsense Arbitrage and Leveraging? by Micheal Plante.

The second book, on the whole, was an honest product. The sales letter is not hypey, the claims are not inflated and the tone of the book is very refreshing. It's down to earth, substantiated and very genuine.

On the other hand, the author is not an expert and still has a lot to learn about the ?best of Adsense? practices that would surely make his sites more profitable and the book's students more successful.

The book is not expensive at $67 and can be an interesting purchase although I would save and buy Adsense Decoded if given the choice.

Finally, upon the recommendation of one of my readers, I also downloaded and read Brad Callen's Adsense Arbitrage report. It's free and a good place to start, although it has the obvious purpose of selling Keyword Elite.

I have tremendous respect for Brad Callen as an excellent marketer and creator of top notch products and reports. Like many still do, I used to believe that Keyword Elite was the holy grail of keyword research. I've changed my tune on that one. While it pulls a surprising number or tricks, for pure keyword research, it is no in my top 3 choices.

Through these three resources, the fundamentals of Adsense Arbitrage remain the same and it seems the top shelf knowledge can be condensed with relative ease, which is what I propose to do.

The biggest stumbling blocks are niche targeting, site building and traffic sourcing, all of which have strong misconceptions shrouding their practice.

Overall, the barrier to entry is quite low and the potential for real profits is quite strong for those that are willing to learn the ropes.