Affiliate Marketing: 5 Foolproof Steps For Selecting a Clickbank Product



Searching the Clickbank marketplace for products can be quite overwhelming

at first. There are a lot of categories to search through

with a lot of subcategories, each with a lot of products to choose

from that you could promote. Choosing a Clickbank product isn't really

all that difficul though, as long as you know exactly what to look for

when trying to decide which products you should promote. Just follow

these 6 foolproof steps for selecting a great clickbank product.

1. Determine Your Desired Niche

The first thing you need to do is determine in which niche you are going to

find the products you want to promote. The niche should be something that

you have an interest or a knowledge in, like maybe a hobby or something like

that, so that you can better promote whatever products you decide to sell.

Once you have determined which niche you are going to promote in, go to the

Clickbank Marketplace and find the category where your niche is and look at

the list of products.

2. The Salespage

The first thing you need to look at is the salespage of the product

you are considering. First thing to look for is the layout of the

salesletter. Is there a solid, enticing headline that will draw people

in and make them want to read the rest of the salesletter? Also, it

should have a good body copy that is interesting and to the point. One

that will keep people wanting to read the whole salesletter. Also, it

should contain strong bullet points that catch the readers attention

and outline the benefits of the product. You should also make sure there

are testimonials. A lack of testimonials creates a lack of trust in the

product, so it probably won't convert as well as a product that includes

testimonials. The product should also have powerful bonuses that make

the decision appear to be a no brainer because of their incredible value.

The salesletter should also contain a compelling call to action that

encourages the reader to take action (and become a customer). Another

great thing would be a time sensitive offer, such as a discount for a

short period of time, or a limited number of bonuses. This is a great

bonus because it creates a sense of urgency so people are rushed to make

a decision before they lose the bonuses or the price goes up. This is

not a necessity, but it does create a higher conversion rate, so it is

dfinitely something you should look for. The last thing you should look

for, although this is also not necessary, is to see if the page has eye-

catching graphics. This just makes it look more professional, but it is

not necessary. If the product contains everything else, but not very good

graphics, it is still most likely a great product.

3. Quality of Product

If you are going to promote a product it is much easier to convince other

people that it is a great product if you personally believe it is a great

product. Now, this doesn't mean you should go and buy every product you

are considering promoting. Instead, all you have to do is contact the

merchant and request a copy of the product or a review copy so that you

can better promote their product. If you have a decent track record, most

product owners will be happy to hand you a free copy so that you can make

more sales. Once you have a copy, try out the product. Discover its good

points and its poor points. Determine the overall quality of the product.

If the product is a piece of junk, then obviously you don't want to promote

it. If it is a good quality item, then you can check off #2. Now, if the

product owner will not give you a copy and you don't want to purchase a copy,

then just read very carefully through the sales page to get a really good

idea about what the product includes and how good it is. Then Google reviews

for that product to see what other people have to say about it. If it looks

good, then go with it. If you find a lot of bad reviews though, you might

want to find a different product.

4. Commission Payouts

You need to check the commission percentage of the product and see if it is

worth promoting. You want to be sure that you are going to actually make a

profit from your efforts. Generally you do not want to promote a product that

pays below $20. Also, I generally tend to stay away from some of the bigger

items that pay a couple hundred dollars, because those generally have very

high competition, as many people think that they are obviously the most

profitable products to promote. The trick is to find something in between,

something that pays well, but not so much that there is a huge amount of

competition.

5. Gravity

The gravity shows how well the product is selling. The higher the gravity,

the better the product is selling. But beware: higher gravity means that there

are probably a lot of people promoting it, meaning you will have a lot of

competition, so it may be harder for you personally to get the sales. I tend

to try to find products that are above 50, but below 150. An exception would

be if a product has just been released, then the gravity might be very low, so

if it still meets all the other criteria, then it could still be ok to promote.

6. then it means affiliate are doing well selling this product, but

it also means there is probably a lot of competition. Generally you want a percent

referred of between 50. Below that means affiliates aren't doing well

with it, and above that means that affiliates are probably doing too well, and you

came too late.

Follow these simple steps, choose the 3-5 best products in Clickbank's marketplace

and you are well on your way to becoming a successful affiliate marketer.

Shawn Horwood