Asking your visitor a question and strategically using the responses that you receive is a low-cost yet effective method to help you drive traffic to your site. I have been using this strategy now for about 8 months and it has helped to sell products, develop relationships, and further establish my expertise.
The way in which I've implemented this strategy is to create a one-page website that asks my visitors a question, and they respond via an online submission form. I receive the submission via email and take action from there. Check out examples here at AskChrisKnight.com (getting subscribers to his ezine), AskDaveTaylor.com (get new ideas for articles and create a revenue stream), and Ask-Leo.com (create an entire newsletter, site or blog comprised of questions and answers).
Here's what you need to do to set up this option on your own site:
1. Pick your domain. With your domain name, pick a name that will help you with branding or name recognition in some way, like using your name or your business name, i.e. AskJohnSmith.com or AskBugPatrol.com. Or, you could give yourself a title and that then becomes the domain name, like AskSquidooGuru.com. I buy the version of the domain name that incorporates the word "ask" so that I'm clear (and my visitors are clear) about my purpose of this site.
2. Determine your question. Typically you want to ask something like, "What's the most important question you have about (topic area)" or "What's your most burning question about (topic area)" or "What's your most pressing question about (topic area)". Make it compelling and keep it simple. Use only one question on this form.
3. Brainstorm how you'll use the answers. Will you use them as a basis for ezine articles, blog postings, or podcasts? Are you trying to determine keywords your visitors might use to find a business like yours? Do you need to determine the challenges faced by your target market so that you can tailor your services to better meet their needs? Are you seeking ideas for information product development to support your business? I actually do all of these with the question that I ask. In terms of interaction with my visitor, however, I immediately use the Q&A format as a post on my blog.
4. Choose your form submitter. I use the forms creation tool that comes as a part of my shopping cart program to create the submission form. I simply go into the shopping cart, pick out the information I want to collect (name and email address, for example), and then cut and paste the HTML code into my web page. My shopping cart permits me to link these visitors to an autoresponder if I choose, as well. You can also create the form through a web design program or use a free service like FormDIY.com or MyContactForm.com. Or, if you want to do some significant tracking and statistical analysis of these questions, buy the YouAskThem.com program or subscribe to AskDatabase.com.
5. Create your thank you page and autoresponder. If your form submission service permits you to do this, create a followup autoresponder to let your visitor know that you received her question and what happens at this point. I tell the visitor that I'll respond to the question in my blog and that I'll protect her identity. Then, if permitted by your form submission service, create a thank you page to which the visitor is sent upon asking the question and use that page to make another request of the visitor. I use my thank you page to request that they subscribe to my email newsletter.
6. Create one page website. For this site, I don't actually buy a separate hosting account, as that's not necessary. I simply create a unique page within my current site and mask and point my domain name to that internal page. So, then the visitor sees AskBugPatrol.com in the browser window rather than something like BugPatrol.com/questions/ask.html. I then just create a table with a simple graphic header that includes my photo and my name and the form to ask the question. You can also include a simple audio or video welcome, as well.
7. Publicize this option. Let all of your visitors know that you will answer their questions. Put an icon on your blog or on your website to link them to your Ask page, tell your ezine subscribers where they can ask a question, and note the URL in your email signature file.
Creating a value-added option like permitting your visitors to ask an important question is a very simple, inexpensive way to drive traffic to your site and help you sell products and services, develop relationships, and develop your expertise.
Copyright (c) 2007 Donna Gunter
Ask Me One Question
So you have decided to give Affiliate Marketing a try or you are looking at different ways to make money on the internet; either way, I know you have been poking around in the businesses on the internet. That's the only place you will find this series. So, now that we agree you have been looking for an opportunity, I can imagine you have found a few that interest you. If you have been looking around for more than a few hours, you realize there are some tall promises of making huge money by clicking a few buttons and turning your computer into a cash spewing machine. Well, if it was that easy everyone would be doing it and nobody would be telling you how you could do it; they would be keeping the secrets to themselves. So why then are there so many claims and why are people trying to give them, sell them or otherwise get those ideas into your hands?
Well; you see, my fine Affiliate Marketing friend, YOU, are the reason those ads are out there. It takes you, the customer, to buy into those various different ideas and then part with your cold hard cash to purchase said venture. It is your belief that you too could make some money doing whatever it is the seller is selling. As we go through this series, we will look at the various different opportunities that exist on the internet. I don't pretend to be all knowing about all things; but, I will do my best to impart on you some of my thoughts that guided me down the road I have chosen in internet marketing.
But; before we can do anything; I mean anything, I need you to ask yourself one very important question. This question will be the determiner of all things you endeavor on the internet. It comes before you determine what type of business you might be looking for, before you make a business plan, before getting money for your business, before you get a web site, before you pick a business name; it even comes before breakfast! The question is:
WHY? Why do you want to make money on the internet? What is it that is driving you? Is it the want or need for money? That's not enough! Why do you need money? To buy something? To get out of debt? To buy a house or a car, take a trip? Do you just want to be stinkin' rich? Without a "why", you might as well give up right now, send me $20 and move onto something else. The internet is no place for you.
I know, that sounds pretty crass! Well, it is; but, it's the truth. If you have been at this for more than an hour, you know by now, you won't make money quick! It's sales hype. If you don't have a "why" etched in stone and tattooed on your forehead or painted on the wall in front of you, you WILL fail! That I can guarantee you. You have to be determined to make a business work, in the real world or on the internet. On the internet, it is too easy to get distracted, discouraged, derailed, you name it! You have to have a "why." It will be unique to you and your situation and it has to drive you like never before. If you get a good enough "why" you will be able to succeed online or anywhere for that matter. I'll show you the ropes in future installments. Right now, I want you to get comfortable with a piece of paper and a writing implement and write down all the reasons you can think of "why" you want to make money on the internet. Be specific! There just might be a quiz next time! Seriously; this is a truly personal experience for you. Be completely honest with yourself and get some real reasons down on paper.
For me, I couldn't stand the thought of failing. I absolutely had to be able to look at my family and know I made something that they could be proud of. I had been in so many opportunities over the years that I was determined to build a business that worked.
I found my why. You MUST find yours.
Stone Evans; known as The Home-Biz Guy around the internet, says you must have three intangibles if you are to be successful. The first is "why", which we covered above, next is:
"You must BELIEVE that it is possible."
"If you don't believe that it's POSSIBLE for you to make money with affiliate programs or make your living on the Internet, you won't. It's that simple."
"Figuring out that it was possible, was just a matter of realizing that many other people were ALREADY making great money online. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation. "
There is no shortage of undeniable PROOF that people (millions of them) are making money online with affiliate programs. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is it's getting easier and easier to make money online with affiliate programs.
I've always said that "affiliate marketing" is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. Believe me, making money with affiliate programs or making your living on the Internet is WAY MORE than possible.
It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.
The last intangible you MUST have is:
You must be willing to MAKE THE LEAP.
Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with affiliate marketing.
That's backwards for most people who like to aim before they fire. The fact is the Internet is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.
The lesson here is that you will never really be READY to start an affiliate marketing business. You simply have to start one. This is what I call "Making the Leap."
The good news is that the cost of failure on the Internet is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100.
You simply need get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning the skills necessary to become a successful affiliate marketer. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to becoming a successful affiliate marketer today!
Both Donna Gunter & Richard London are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Donna Gunter has sinced written about articles on various topics from Internet Marketing, Property Investment and Nutrition. Online Business Resource Queen (TM) and Online Business Coach Donna Gunter helps self-employed service professionals learn how to automate their businesses, leverage their expertise on the Internet, and get more clients online. To claim your FREE gift, Tu. Donna Gunter's top article generates over 246000 views. to your Favourites.
Richard London has sinced written about articles on various topics from Advertising Guide, Computers and The Internet. Rick London is the owner and operator of and the. Richard London's top article generates over 1300 views. to your Favourites.
Cello Lessons For Beginners There are plenty of tips online for those who want to aim at the professional level yet, it takes patience and a lot of practice. Good luck!