This is the formula Tim Sales personally developed and recommends you use when promoting your business with CDs or audios. Tim is the author of Brilliant Compensation and a successful network marketer who built a downline of 56,000 people.
Always, always, always have your contact information on every tape or CD that leaves your office. A small sticker label with your name, phone and email address looks very professional. When your contact info is on the packaging and the tape or CD it doesn’t matter whose hands it falls into…they will always know to contact you! Be careful of stickers on CD’s though, they can damage CD players.
If you’re sending the tape or CD in the mail do not send brochures, flyers or any other documentation with the tape or CD. It’s the curiosity of the one single item that gets your prospect’s attention and gets them to focus on your marketing piece. The same rule applies if you’re handing a CD or tape to a prospect. Only give them the single marketing piece. No flyers, brochures or other items to distract them.
This tip is the single most important secret to truly becoming a prospecting super star in network marketing.
Anytime you mail or hand anyone a CD or tape make sure you have a confirmed follow up date with them.
For example, here are two scripts you would use…
You: "Jeff, this is ___, I need your help. A very intriguing business has come across my desk recently. Quite honestly it’s gotten me excited Jeff, I'd like to send you some of the information and get your feedback and hopefully your help. What’s your address (or) is your address still ____?"
After you’ve confirmed their address say:
You: “I’m sure you’ve got questions and I definitely want to give you answers, but it’s the big picture that I want you to see. Not bits and pieces. That’s what’s in the audio/CD I’m sending you. I’m going to run this to the post office right now so you can get this right away. Jeff, promise me this audio/CD is not going to sit on your counter top…that you’ll watch it right away. Will you? Great. So let’s talk ____ (Tuesday
And here’s one more script you can use:
You: “Hi Jeff, this is Mark, do you have a minute or did I get you at a bad time?"
Jeff: “No, I have a minute."
You: “Great, I only have a minute myself...I'm working on a side business project related to Travel Services. Are you familiar with the growth that's taking place with this industry?"
Jeff: “Sure!"
You: “Let me ask you a question. If the money was right and it didn't jeopardize your career, would you be open to a business idea that would allow you to take advantage of this positioning?"
Jeff: “Yes!"
You: “Great, does it make sense to get together and go through some of the details?"
Jeff: “Sure!"
You: “Are you open minded when it comes to business? ___. Good, listen to this audio and let me know if you see dollar signs. When’s a good time I can call to get your feedback?"
Here’s the most important part of this whole process…
After you have confirmed a date and time to follow up you’re going to put a sticky note on the CD or audio case that says:
“Looking forward to your feedback on Tuesday at 10 am."
And that’s all you write...nothing more!
If you follow these four tips you will be amazed at the number of prospects that actually give you the time of day to listen to your message and are actually available to talk when you call them back.
Hayri Mengliyar has sinced written about articles on various topics from Prospects, Build Online Business and Parenting. Sincerely, Khayri Menglibaeva. Hayri Mengliyar's top article generates over 1600 views. to your Favourites.
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