In recent months, three Mallorcan hotels have received Excellence and Leisure Nominations and Awards, further proving that Mallorca is the perfect holiday destination year round. Winter holidays in Mallorca are more peaceful and relaxing than their summertime counterparts. With winter temperatures often 15 degrees Celsius (nearly 60 degrees Fahrenheit), even wintertime walks on Mallorca's white sand beaches can be amazing.
The Hotel Aimia in Puerto Soller on the northwest coast of Mallorca received a nomination as one of four contenders in the Most Excellent European Value for Money Award. Many of the Aimia Hotel's rooms face the Puerto de Soller and offer breathtaking views of Mallorca's white sand beaches. Nearby Port De Soller is the only commercial seaport in the Serra De Tramuntana.
Porto Petro Beach Resort Hotel, just opened in 2005, is neatly tucked into two beautiful, sandy coves along a half mile stretch of Mediterranean coastline in Porto Petro. This 300 room waterfront resort was nominated for the Most Excellent European Value for Money Award in 2007.
Porto Petro Beach Resort offers the Blaudi Club for Kids. Kids ages 2 to 17 can play all day in age-appropriate playgroups, play in the pool and other sports in an area especially designed with kids in mind. In nearby Lake Martel, the Caves of Drach offer visitors the opportunity to take boat rides or enjoy classical concerts in one of the inside chambers of the cave. Lake Martel is one of the world's largest underground lakes.
La Residencia hotel received second place in Best Leisure Hotels in Europe, Asia Minor and the Russian Federation via the 2007 Conde Nast Traveler Magazine. In addition, La Residencia also received:
* #34 in the 2007 Conde Nast World's Top 100 hotels
* #2 Best Hotel in the 2007 Conde Nast Travel and Leisure's 500 Best Hotels in the World
* #4 Best Hotel Spa in Europe in the 2007 Conde Nast Traveller's Best Spas in Europe
* El Olivo Restaurant, La Residencia Restaurant, Best Restaurants in Spain in the 2007 Restauradores Awards
* Wine Spectator Award of Excellence in the 2007 Wine Spectator Awards
La Residencia, set in 30 acres of citrus groves, offers 59 rooms and suites housed in two manor houses dating back to the 16th and 17th centuries. The La Residencia hotel, elegantly furnished in Mallorcan antiques, houses three restaurants including the award winning El Olivo Restaurant.
Mallorca has been a major summer holiday destination for several years. Many people don't realize the magnificent deals to be taken advantage of during the winter months as well. Winter visitors can stay at the same beautiful, award-winning hotels and resorts for a fraction of the price. Winter time is also the season when you can enjoy newly ripened citrus fruit from the local groves. Wintertime holiday packages can be booked for as little as 325 euros.
Many people prefer the slower paced winter holidays to the hustle and bustle of the busy summer holiday season. Temperatures in the winter season range from 6 degrees Celsius (42 degrees Fahrenheit) to 19 degrees Celsius (66 degrees Fahrenheit). These mild temperatures help make Mallorca the perfect wintertime destination for those who enjoy cooler temperatures and mild winter weather.
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Email newsletters have become a very important means of communication between subscribers and companies. Some companies are able to design their own newsletters; while some others make use of free newsletter templates available on the Internet. No matter which one you use, you should customize it to suit the needs and goals of your campaign. A customized newsletter will look highly professional and attractive. Email marketing is very cost-effective and its reach is global in the true sense of the term. Take a look at the following tips before you design your newsletters.
Have a clear objective
It is very important to be clear about the goals you seek to achieve through an email marketing campaign. You may want to provide information to your subscribers or just increase the traffic on your parent website, make sales pitches or give them some guidelines on any daily affairs. Whatever your goals may be, define them clearly, even before you write the first line. The point is your newsletter should be reflective of your objectives.
Make sure your goals are in conformity with customer expectations
Once you've defined your goals, see if they clash with the expectations of your clients, current and prospective. For example, if you have clearly written that your newsletters will provide industry related news and other relevant information, then stick to it. Your clients will not like it if you clutter their inboxes with sales pitches. Once in a while, you can and should make sales pitches, but not all the time. It is better to have a small group of interested clients than a larger and uninterested one.
The language and tone should be similar to your parent website
There is no specific pattern you need to follow to write newsletters. However, your readers will like it if the language and tone is similar to your website. Decide on a specific tone before you start and try not to deviate from it. Do not exaggerate in your newsletter as readers may get suspicious about it. Email based newsletters should be used to develop and strengthen relationships therefore they should be conversational and personalized.
Pay special attention to the overall format
Any article, which you incorporate on your site, has a title. Follow the same procedure for articles in the newsletter. The subject line, in the case of emails, acts as the title. It also decides if your clients will open the email or simply delete it. The overall format has to be such that your subscribers will find it easy to read and understand your point. Use bullet points, heads and sub-heads to make it easier for clients to read. Avoid using graphics randomly; use them where you think they may be required.
Award-winning newsletters are those that are a correct blend of content, formatting and graphics. They should also keep readers engaged. Crafting one is a challenging task. However, following the above tips will help you in overcoming this challenge.
Both Roger Munns & Henry Cass are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Roger Munns has sinced written about articles on various topics from Marketing, Family Travel and Cars. For holiday information about Mallorca, including visit YourMajorca.netThe. Roger Munns's top article generates over 201000 views. to your Favourites.
Henry Cass has sinced written about articles on various topics from Affiliate Programs, Internet Marketing and Mallorca Vacations. Henry Cass is a best practices activist and advocate for Benchmark Email ( http://www.benchmarkemail.com/resources/OtherResource/Email-Newsletter ) a leading Web and permission-based service for sending. Henry Cass's top article generates over 3600 views. to your Favourites.
Dental Practice Start Up Take these into consideration when mailing a postcard, advertising on the web, or producing a letter, and Also, when hiring staff