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Big 3 Auto Makers

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No. This is not about those Ford L-Series parts and other automotive products in the market that have been rumored to be created by the Chinese labor force. Of course, that kind of rumor has brought about a huge wave of consciousness to the auto industry about buying just the right kind of parts and accessories and other products for their vehicles.



What this is about is the light that has been shone when a recent research was done. According to the mentioned study, Chinese auto makers are now getting greater and greater shares in the United States auto market. The study further reveals that Chinese auto makers are now enjoying an estimated US$18.3 billion in revenue last year. That is only for their light passenger vehicles.

This study was conducted by Technomic Asia which is actually an international market consultancy organization. Technomic Asia also specializes in strategies done by Chinese which could be very much applicable to companies in the United States. And perhaps if China is able to take their fair share of the US auto market, then perhaps ailing US companies like the Ford Motor Company could sure learn a lot about their techniques.

Steve Ganster is the managing director of the organization. He also is the author of the mentioned report. Ganster even assesses the situation by stating, ?The aging and expanding parc, coupled with private ownership of new vehicles at more than 70 per cent today, supports strong growth in the parts and service market.? He even further adds, ?The top ten auto groups in China have sold more than ten million units combined through 2005, making up about 70 per cent of the light vehicle parc. But we are seeing some interesting shifts in this area now. For example, the leader, Shanghai VW, is seeing its market share of vehicles on the road decrease rapidly as other leading international players like General Motors, Honda, and Hyundai become more established.?

The report was actually given the title ?A Strategic Assessment of China's Light Passenger Vehicle Aftermarket, Third Edition.?
Big 3 Auto Makers
Since their invention in the 1950s, up through development during the 1970s and finally institution as a required feature in the 1980s, airbags have become an important factor in decreasing injuries of those involved in automotive accidents. Airbags function as supplemental safety devices designed to work with seat belts to minimize injuries in vehicle accidents. In theory, airbags reduce the chance that the occupant of a vehicle's upper body or head will strike the vehicle's interior during a crash, thus decreasing the incidence of injury. Both frontal and side-impact air bags are designed to deploy in moderate to severe crashes.

During a car accident various sensors throughout the vehicle determine the severity of the crash. An onboard computer, called the Electronic Control Unit (ECU), processes the information and, in an event of moderate to severe crash, it sends a signal to the inflater inside the air bag module. At that point the airbag is supposed to inflate, protecting the vehicle's occupants from serious injury as a result of striking the vehicle's interior. As a result of the effectiveness of initial driver and passenger front airbags, the adoption of rear-passenger and side-impact curtain airbags has become more common over the last decade, in an attempt to create the highest degree of safety possible.

Unfortunately, as the number of airbags being placed in new cars has increased, so has the overall need for the airbags themselves. Thus, more airbags are manufactured and the overall quality of the airbags produced has seen some degree of decline. One way this decrease in quality has become apparent is in the increasing incidence of defective airbags and airbag failure in automobiles produced both in the United States and abroad.

Because drivers usually never have the chance to test the airbags in their vehicle until the airbag's functionality becomes a matter of life or death, the possibility of defective airbags has lead manufacturers of a variety of automobiles to issue recalls for the airbags in the vehicles. If there exists a possibility that the airbags might malfunction or there might occur airbag failure.

The following is a non-comprehensive list of airbag failure-related automobile recalls instituted in April through June of 2007 from the National Highway Traffic Safety Administration (NHTSA):

April 2007

BMW is recalling 225 MY 2007 6-Series passenger vehicles for failing to conform to the requirements of Federal Motor Vehicle Safety Standard No. 208, 'Occupant Crash Protection. The front passenger seat has a sensing system that detects if the seat is occupied. This sensing is programmed to detect if the seat is occupied by a small adult or certain child restraint seats. Placing certain child seats on the front passenger seat is designed to result in the automatic deactivation of the front seat passenger's airbag. In some cases, the sensing system may misinterpret a properly seated small adult as one of these specific child seats, resulting in deactivation of the front passenger airbag when the airbag might be beneficial for the adult, increasing the risk of injury in a crash.

May 2007

DaimlerChrysler is recalling 270,958 MY 2005 Town and Country and Dodge Caravan minivans originally sold in or currently registered in the 27 states plus the District of Columbia that use greater amounts of salt for winter road deicing. The up-front (UF) airbag sensors that contain brass bushings installed in these vehicles may corrode and crack allowing water to enter the sensor. These sensors provide enhanced air bag performance in certain types of frontal crashes. In one of these crashes, with one or both of the vehicle's UF sensors inoperative, the occupants will not benefit from the enhanced air bag protection that these sensors would provide.

Hyundai de Puerto Rico is recalling 2,967 MY 2005-2007 Tucson vehicles. Static airbag deployment testing conducted by NHTSA using fifth percentile female dummies indicated that a small stature adult driver not wearing a seat belt and involved in a frontal or near frontal crash, the deployment of the driver air bag may result in an insufficient margin of compliance as measured by the test dummy used in the NHTSA test. This can cause increased risk of injury to the driver under certain crash conditions.

June 2007

DaimlerChrysler is recalling 798 MY 2007-2008 Sebring and MY 2008 Dodge Avenger vehicles. The front seat track position sensors utilized for the air bag system may not function properly. This could increase the risk of injury to front seat occupants during certain crash conditions.

DaimlerChrysler is recalling 39 MY 2007 Dodge and Freightliner Sprinter 2500 and 3500 trucks. The window airbag module diffuser material may contain hairline cracks. In the case of a crash with a trigger signal for the window airbag module, it is possible that such a diffuser may crack at the beginning of the airbag activation.

As one can see from this small sampling of the defective airbag recalls that have been instituted either voluntarily by auto makers, or at the insistence of the NHTSA, there are many occasions in which one or many of the airbags installed in a vehicle will not operate as intended and therefore be a defective airbag that might cause an airbag failure in an accident.
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Both Jason Moore & are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Jason Moore has sinced written about articles on various topics from Ford, BMW and Cars. ###Jason Moore, a 35 year old freelance writer from Austin, Texas. He also works as a marketing analyst for an established. Jason Moore's top article generates over 18100 views. to your Favourites.

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