The state of Rio de Grande Norte is on the cusp of becoming a mainstream tourist destination. Unlike more traditional Brazilian tourist destinations, Natal is closer to Europe and North America and offers a cheaper option for flights, good food, restaurants and hotels. This added to its unspoilt beaches, average temperatures of 30 ?C and the development of the world's future fourth largest airport. This is intended to increase tourism to five millions travellers each year, which is probably why more vacation packages and direct flights are being offered.

-Natal is famous for coconut palm trees dotted along the coastline and sapphire waters offering gentle sea breezes.

-It's easy to be able to go sand dune buggying and enjoy water activities

-The government of Natal is in the process of constructing the fourth largest airport in the world. Because Natal is the closest of Brazil's regions to Europe, the number of tourist from Europe and North America has continued to increase.

-The travel time from Natal City to the beach resorts has been cut to a short 25 minute drive since a bridge was erected in 2007.

-Prices for tourism and other items are presently three times higher in the south than they are in the north.

Why invest in Rio do Grande Norte?

Daily Life

With flights of seven hours from Europe, because it's 4000km closer to Europe, Natal's flights are both shorter and cheaper, so it's becoming a popular destination for holidaying Europeans. The title of safest capital in Brazil belongs to Natal.

The Natal city has almost one million people in population, this city has therefore earned its nickname as The City of the Sun with an average temperature on thirty degress

Hot Spots

One of the singular joys of travelling in Brazil is the exploration along the stunning coast north of Natal. Famous spots such as the Genipabu Dunes or the pristine white sand beaches of Cabo de Sao Roque, are an ideal location for swimming, on endless varieties of water sports, dune buggies, and horse rides along the beach.

At the Maracajau Reef one can do many fun watersports, such as windsurfing, kite surfing and also take classes in scuba diving.

Tourism Growth

In European countries like Portugal, Spain, Germany, Norway, Sweden and UK, the level of tourism is rapidly increasing. American Airlines is expected to be the first US airline next year to operate direct flights to Natal via Miami, five hour flight time, whilst British Airways will fly direct from London. Reasonably-priced flights and holidays to Natal are now available from Thomson, and other major tour operators. It is fair to say this is the start of an enormous future global tourism market. Because of that the demand for resorts, rents, and prices of lands are all rapidly increasing.

When Brazil hosts the FIFA world cup for the second time in 2014 there will be an influx of tourists which will be far more than before. FIFA is obviously glad that local infrastructure is ready to deal with large volumes of people which is evidenced by their choice to let Brazil host the World Cup. The construction of the new 51,000-capacity stadium puts Natal among the favourites of the 19 cities bidding to host the games.