Paris-based fashion house Cacharel is not your ordinary fashion design center. That is because unlike almost all the other fashion houses renowned all over the world, Cacharel is not named after its main designer and founder. Moreover, the company's various lines like clothes, accessories and Cacharel perfumes are truly distinct and are offering unique products.



A French designer Jean Bousquet established the company Cacharel in 1964. The name was derived from the word 'garganey', a place to be found in Camargue, which is also known as Cacharel in French language.

Mr. Bousquet was the son of a sewing machine trader. Naturally, he grew up knowing how to properly and artistically use the equipment. Since his early childhood, Mr. Bousquet had been exposed to the world of clothes making. His passion and expertise earned him the reputation of being one of the best fashion designers ever born in Paris.

The brand Cacharel has always been characteristic of femininity, refinement, lightness and youthful style. In its initial designs, Cacharel the fashion house made use of bright colors to accentuate wearers' physical beauty and natural features.

The personality and mood are also conveyed strategically. Cacharel conquered the international fashion stage when its seersucker blouse design landed on the cover page of popular fashion magazine ELLE in the year 1963.

Since then, the business blossomed. Inevitable was the brand's expansion into other endeavors. Just like all other popular fashion houses that emerged long before the company, Cacharel launched its Cacharel perfumes in 1975. Mr. Bousquet entered into a deal to commission cosmetics and skin care maker L'Oreal into making and formulating the Cacharel perfumes line.

The perfume brand, just like the Cacharel's other lines, flourished and turned heads across the market. The very popular and successful Anais Anais range was developed and launched in 1978. The success of the perfume paved the way for the emergence of many other Cacharel perfumes.

Among the other perfumes launched by Cacharel are Amor pour homme, Noa Perle, Amor Amor, Cacharel pour l'Homme, Eau d'Eden, Promesse, Noa Fleur, Gloria, Noa, Loulou Blue, Eden and Nemo.

As of now, Cacharel perfumes is still actively developing and launching new scents to please the market. Currently, the latest fragrance from the brand is called 'Liberte', which is characterized very much by its fresh citrus scent.

Cacharel perfume has also started taking the support of famous Hollywood stars and celebrities to endorse and model its line of perfumes. Liberte is represented by Brazilian model Gisele Bundchen, Laetitia Casta poses for Promesse, while Kate Moss is a known endorser and model for Anais Anais.

Cacharel perfumes, just like other Cacharel products and brands are of high tag prices. Many experts and fashion analysts say the costs very much compensate and justify the real value and reliability of the Cacharel brand.

Cacharel perfumes and other luxury goods and clothes from the company are truly effective representations of how the fashion house is strongly and excellently striving to give out the best products it could offer to the very insatiable tastes of the ever-changing market.