1. CASS Certification – mailing lists are standardized to conform to U.S. Postal Service regulations



2. Delivery Point Validation – delivery addresses are cross-checked against the USPS database to ensure validity and to weed out nonexistent addresses

3. PAVE Presorting – mailing lists are subjected to a USPS-approved software check that can sort, organize and provide best delivery modes for mailing lists to ensure lowest postage rates

4. Addressing – address and postal barcode are sported by each postcard mailer to provide smart-looking marketing collaterals

5. Delivery – postcard mailing service packages are assembled, arranged and transported to the Bulk Acceptance Unit of the U.S. Postal Office which can translate to additional postage discounts

6. 3602 Statement – clients are provided with a complete list of the postcard mailing service details including the date of mailing and actual postage paid

Money in the pocket

The use of postcard mailing service can translate to huge savings in the long term since companies don't have to spend for extra labor in doing list arranging, address validation, packing and delivery of postcard mailers. Expert postcard mailing service companies can do all the work for a fraction of what is spent for in-house postcard mailing. Using a professional company can provide companies with additional savings in postage fees due to the use of bulk mailing strategies available to postcard mailing service companies.

Humans are known to be visual beings. This fact is the cornerstone of most marketing strategies employed by known corporations. Most consumers today are attracted to expertly-designed and well-written postcard mailers. It gives them respite from their busy lifestyle by allowing them time to browse about interesting products and services.

Postcard mailing service benefits

Postcard mailing services provide exceptional exposure to products and services thereby increasing market reach and potential. Consumers are given the opportunity to appreciate the merits of products and services in a very subtle and unobtrusive manner.

The many benefits of postcard mailing services or cactus mailing can offer include the following:

1. Companies are freed from labor-intensive mail sorting, listing and stressful delivery

2. Postage discounts are given for bulk mail packages

3. Cross-referenced mailing lists mean no double delivery or additional costs incurred for non-existing addresses

4. Direct target market reach

Brevity is key

Less is always more. Postcard mailing services provide swift, concise and direct marketing strategy for products and services. The use of attractive graphics in a smart and compact package is the more practical way to go given the busy lifestyle of today. A specific example would be the modern family unit of today. Most families nowadays have dual breadwinners, meaning both the father and mother is working for the family's daily upkeep. For the working mother, a busy lifestyle would mean no extra time available to browse over tons of information as is in a magazine or newspaper. This is where cactus mailing or postcard mailing services come in handy. Armed with attractive graphics and text powerfully packed in a compact postcard size, it's the ideal marketing tool that can catch the fancy of the busy working Mom.

Cactus mailing translates to having professionally-made postcard mailers that market products and services in a fine manner, so inconspicuous it leaves a Houdini-hypnotic effect to consumers. By utilizing colorful graphics and smart text, postcard mailers can keep its reader glued on to the information contained in each postcard. Moreover, postcard mailers become excellent conversation pieces for family get-togethers like a picnic, party or a simple dinner. With people thinking and talking about what they see on postcard mailers, this can translate to potential market or sale for the company concerned. Postcard mailing services give companies the opportunity to reach target consumers widely and more effectively.