Planning for the web comprises numerous skilled disciplines from layout to genre and colour. Colour is especially important because it gives the early impression to the user. The right colours could create a acceptable experience for the user, whilst inappropriate colours may display an adverse affect.To create a commendable website, the web designer wants to know how colours could affect members of public. Populace subconsciously react to colours and associate them with disparate senses and emotions.Colours do not only bring up emotions and senses that might influence how a site is received but they can also be utilised cleverly to point users in the direction of certain sections of your site.Every colour imaginable can be used on the Internet now, so choosing the right colours can be a daunting task. Here is a quick summary of how some colours may evoke certain reactions.



White is a minimalist colour. Associated with simplicity, cleanliness and purity, it may be used effectively to highlight images.Yellow is the colour of comfort, liveliness, spirit and happiness. It is a vibrant colour that can be used to highlight desired areas on a web page.The colour red may summon notions of desire, courage and strength. It is a strong colour and if used in undersized doses, it is pleasant for highlighting issues.

Linked with notions of cold, royalty, peace and air, blue is the larger well known colour for corporate web sites. It creates the opposite reaction to red.Green symbolises nature, environment, peace and luck. Green is a gratifying colour to use to create a calming effect.Standing for joy, happiness, warning and endurance, yellow has a similar effect to red, although it is not as favourite. It may be used to highlight spaces of a site. On the other hand, if used too much, it can be an overpowering colour.

Grey can be connected to respect, humility, decay and boredom. It is used a lot to create shiny gradients in web design to give a slick, now feel to a website.Orange is strongly related to spirituality and healing. It is the colour that symbolises Buddhism and it has a healing punch about it. It is a bold colour that is not as bright as yellow yet not a deep as red.

Brown stands for confidence, reassurance, dirt and poverty. Just like green, it may be used to make a site feel calm and relaxed. It is very preferred with web-sites to do with nature.Purple may be a very rich colour and it is associated with religion as well as wealth and royalty. It does not seem to be as leading as other colours in website design but, if used effectively, it may give a site a grasp of elegance.

Having knowledge of the psychology of colour may give web designers the upper hand when designing for a client. Simply knowing which colours create which effects could drive a web site to success. There is nothing worse than creating a site which looks far out but does not connect with the end user. Using colour in a clever manner to create feeling, contrast and harmony can turn an average web site into a successful one.