When you shop at a business or retail store the first thing you usually see walking up to the door are the business hours, and a credit card logo, showing what credit card types the store accepts. Patrons expect to see this. Many times the consumer will walk away, and the store will lose the sale if they don't see the credit card logos.
The world of internet retail isn't different! Studies indicate that one of the initial items that an online consumer searches for on your online site is a credit card logo image. This credit card logo is exceedingly important, because it tells the buyer some things. First it informs the customer that you have an internet merchant account, like Authorize.net gateway, and that you do accept bank cards. Secondly, the credit card image relays to the consumer exactly which cards you are accepting. Finally, seeing the logo provides the buyer confidence. The potential customer knows you're "a real business" because the credit card image shows them you have got an online merchant account and you accept certain types of credit cards.
In order to have internet success, you should give consumers a lot of different options for payment. At a minimum, your internet merchant account ought to permit you to take these credit cards: Discover, American Express, Visa, and Mastercard. By processing these credit cards, you will be able to compete with other merchants. If you don't advertise the credit card logos on your home page, rest assured that potential consumers will continue to surf until they find your competitors website. If there is existing traffic to your website, displaying a credit card logo is certain to increase your online sales.
You'll find different ways to place the credit card logo on your web site. When you set up your retail merchant account, you probably were mailed a welcome kit from the processor of your account. This welcome kit normally contains copies of the credit card logos. In the event you know how to use a scanner, then you'll be able to scan these credit card logos, change them to a gif or ipg format, and add them to your web page. This approach is fairly simple, however it's definitely not the easiest method to place the credit card logo on your internet site.
You'll find multiple different sites online that promote credit card logos. There are some that charge you for the credit card logos, others charge no fees. Having conducted some research on this topic, one thing we discovered is that there are a lot of poor quality credit card images out there. If you have got a professional web site, and you have a credit card image of poor quality on your home page, what impression do you think that will leave with your customer?
Becuase we couldn't find one great solution, we elected to create several webpages with the very best free credit card logos on the market. We've also included logos in various sizes, various widths, and various heights. We're offering all these credit card logos free of charge. We've made the process easy. Check out www.TakeCardsToday.com, and click on the "Free Credit Card Logo" link. More than 50 different credit card images are available to choose from for free. Also included is a fairly simple "cut and paste" html coding making it so you can easily cut and paste it directly in your html. You'll have credit card logos on your home page in minutes (plus you'll boost your sales at the same time). If perhaps you do not understand html, we'll put the logos on your online site for you (at no cost). Don't waste anymore time, get your absolutely free credit card images on your online site right away, and don't let your merchant account expire.
This article was written by Todd Nelson, Marketing Director for Capital Merchant Solutions, Inc. ( www.TakeCardsToday.com ) CMS has been in the online merchant account business for more than 10 years, and features free merchant accounts and free logos for credit cards to online companies as well as retail businesses. The article can be republished providing absolutely no changes are made, and this last paragraph is included. Copyright 2007- Capital Merchant Solutions,Inc - All rights reserved.
