People who wish to set up an income generating site repeatedly ask whether one should opt for a conventional website or a blog setup. I strongly suggest that they should opt for a blog. There are several reasons for this suggestion, and the reason will become clear as you read this full write-up.



What Is a Traditional Website: A traditional website is made mostly of a scripting language known as HTML. For more details to go to www.building-blog-empire.com It might contain graphics, audio, video, flash and many other things. It is usually developed from scratch by a person with a good knowledge of coding.

Traditional websites are generally rugged, with very few bugs, and stable. However, once programmed and set up, there is no way to keep on adding articles and information unless the owner has some knowledge of HTML. Worse, even if the has such knowledge, changing a given article or adding a new one is neither easy nor automatic. He will have to download the page he intends to change, for which he will need FTP (file transfer protocol) software. For more details to go to www.greatblogbox.com Once he modifies the program, he will have upload it back in the correct folder and with the correct name. While FTP programs have become increasingly user-friendly, doing it all is cumbersome and the chances of making an error and messing up the whole website are high.

If a new page is developed and uploaded, it has to be connected properly to the menu. A mistake here can result in the page not being found. What is more, it is a difficult task to connect it to the menu if every page displays the menu, because this will mean connecting this page to every page (hundreds, sometimes) that displays the menu.

Thus a traditional website is good only where no substantial modification or addition is needed after the website is set up. Such a setup is not good for advertisement income on the internet because static sites find it impossible to compete with dynamic sites that keep adding to their content.

What Is a Blog: Blogs were originally developed as dynamic sites where the owner could add material, and revise it, without technical hurdles. These blogs also provided a facility for readers to interact with the blog owner through comments. No FTP was required for anything after the blog was set up.

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Once blogs came into existence, numerous people discovered the advantages of such software. No FTP was required and all the housekeeping such as creating links to new articles, updating the menu, formatting the article, etc. was automatically done by the blog software. This saved the owner much time, while at the same time it increased the reliability and integrity of the entire site. This realization made them to develop newer blog software that was more rugged, reliable, flexible and easy to us. One of them is WordPerfect which I strongly recommend in all my course material.