As an outpatient psychologist with a well established private
practice, clients often ask me, "How do I become assertive?"
The short answer is "speak up." The convincing answer is we
first have to get the picture what assertiveness is and what it is not.
Let me attend to the last part first.
Assertiveness is not aggression. It is not yelling, name
calling or doing anything physically violent. It is not about
getting in someone's space or place if they do not invite us.
It is not about other's property.
Neither is assertiveness about being passive. That involves
not saying or doing things in an indirect way, but still having an
underhanded intent. Such statements blur messages on purpose;
confusing the recipient into thinking the intent is something it
is not. Manipulating falls into this category.
Being non-assertive is different from being passive. The difference is
that choosing to not speak up is very up front,conscious and has no
ulterior motives. It is not manipulation, just the choice to not
respond. Sometimes this is the better choice, like when our boss is mad at us, yet we would
like to have a promotion Or, how about when the mortgage company says they are foreclosing... Not speaking
at that time is judicious, and choosing to not assert our point of
view is wise.
Assertiveness is about speaking up in a exact way, stating
what you want and using "I" statements. "I would like to have that cake" is an assertive statement. "That cake would sure look
nice on my plate" is a semi-assertive statement. "My, how good
that cake looks" is not an assertive statement. "That cake would
make me feel better about you" is a manipulative statement.
Saying nothing about cake because we do not want any is choosing
to just not be assertive.
Assertiveness involves five steps. In my ebook on this , I explain them in detail and how they flow from one to the
other, each needing to be completed before the next. For this
article, here's a quick summary. Step One is asking yourself what
are you thinking or feeling. Step Two is about validating that
your thoughts and/or feelings are valid and important. Step Three
is thinking and planning how we might express ourselves, assuming
we get through Step Two and actually think what we have to say is
important enough to say or do something about. Step Four is
actually executing the plan; that is, doing what we fantasized in
Step Three. Step Five is feedback. How did it go? If we
achieved some satisfaction, we are done with that thought. If not,
it is back to Step One.
This may seem a little summary like, but each of us goes through at
least the first two steps with every thought and/or feeling. Those
thoughts and/or feelings that are significant; that is, rise to some
higher level in our awareness, are considered more and are more
likely to motivate us to consider doing something about. This is
Step Three, which once employed,usually carries us through to
completion (Step Five). This process is automatic and very, very
fast. It is usually unconscious; that is, out of everyday
awareness, automatic and usually psychologically reflexive
(patterned, rehearsed responses that we chalk up as mental habits).
Pushing yourself to be assertive is about realizing the steps that are
involved and how we each follow them. If we do so without thinking,
then assertiveness is hit or miss, depending upon our early training.
We inherit most of these thought patterns from our parents, which
could be good or bad. The key to becoming assertive is to become
aware of the above and practice it a few times. Usually people
see the benefit and are motivated to continue.
There is always a contingent of folks who dispute and claim
being assertive is a bad thing. It generates conflict, and therefore does not work,
is a waste of time, etc. In my ebook, I address a very long list
of reasons people create why we should not be assertive. Some of
them are quite creative, but all of them lack basis. I explain all
of this is seriousness and detail. In my view, assertiveness is a very
clear-cut skill and is one of the easiest to acquire. Once practiced,
assertiveness spreads out in the psyche and positively influences
more experiences than the reader can imagine, starting with decreasing
anxiety and depression and increasing self-esteem.
Dr. Griggs
Don't Be Shy Mp3
There are many different marketing techniques with many different price tags attached to them. Depending on your type of business, you will need to develop a marketing plan that generates sufficient customers to reach your goals.
Using many different marketing techniques will quickly drain your bank account. Your first goal will be to determine how you can reach the most people for the least amount of money.
Here is one marketing technique that is cost efficient and a little more adventurous for you the "Business Owner."
Become an Expert
What is your business? Look around at your competition. How do they present themselves to the general public? How can you present yourself differently?
Go buy a local newspaper, local magazine, listen to your local radio station; watch your local TV station. Are any of your competitors currently marketing themselves as an expert in your field?
Contact your local media and discuss the various ways that you could work with them. Local newspapers and magazines will have opportunities to write "Advice" articles. Local radio and TV stations may have talk shows that could host you weekly or monthly.
Contact the various local organizations that are looking for speakers for their monthly luncheons. Your Chamber of Commerce is an ideal place to start. Join your Chamber and get an article about you and your business published in their monthly magazine.
Study your customers and choose the type of media that would reach them. Talk to your current customers and ask them to give you their opinion about which area you should market in. Find out what they listen to and what they read, and what organizations they belong to.
What type of personality do you have?
Make sure that your personality matches your marketing strategy. Radio and TV would be a perfect match for you if you enjoy speaking in front of people, have an outgoing personality and a voice that carries well. Newspaper and magazine article writing will be perfect for you if you do not enjoy speaking in front of groups.
Becoming an expert in your area of business will not take years to achieve. Stay on top of the latest news about your business. Subscribe to trade publications to keep informed about new trends. The Internet offers many ways to stay informed on any topic.
The key to becoming an expert is to take the knowledge you have and the new information received and decide how your customers can benefit from this information. Not all news is beneficial to your customers.
Your goal is to cause your customers to look at you as the one to come to when they need what you are selling. You want them to refer their family and friends to you.
Don't be shy. Go out there and market yourself as the expert that you are. The more exposure that you receive, the more exposure your business will receive.
Both Maury Klein & Sam Crowley are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Maury Klein has sinced written about articles on various topics from Credit Cards, Religion and Malware. For more information about this ebook and the other ones by this author, go to: For more information about t. Maury Klein's top article generates over 1830000 views. to your Favourites.
Sam Crowley has sinced written about articles on various topics from self improvement and motivation, Build Online Business and Marketing Tips. Sam Crowley is a best-selling co-author and motivational speaker.You can see Sam's home business at . Sam's mission is to create ten mi. Sam Crowley's top article generates over 135000 views. to your Favourites.
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