Any number of tracking programs are out there from Hits Connect to Track That Ad to the new Link Brander. Even server-side tracking scripts are available for purchase. Regardless of what you use, tracking every ad that you post, whether it be to a traffic exchange or to a safelist, you need to know how successful your marketing is. Why? Because if you don't track your ads, you may spend tons of time and money chasing a dog that you'll never catch.
Tracking works simply. You place the ad URL into the tracker, which devises a new URL for you to use in its place. Every time you employ the tracker URL, that "hit" is recorded by the tracking system.
Let's say you buy 1,000 hits at XYZ traffic exchange. How will you know if they have been delivered, unless you're using a tracking system? You won't, and though it's the exception rather than the norm, you may not get the hits you paid for.
What should really interest you are actual click-throughs. That tells you how many times someone has actually seen your page and clicked on the link to take them to the site you're promoting. In this case, you will use the tracker link as the URL in your "call to action" (the click here, join now, etc.) button on your splash page. Or, use it as the link in your safelist mailing, as an FFA link, or in any other form of traffic generation system. By using the tracking link, you'll know every time someone clicks because the tracking system will tell you.
As another example, let's say we advertised site ABC on traffic exchange XYZ and we used a tracking link for our call to action. We did the same thing at traffic exchange 123. At XYZ, we got our 1,000 hits and only 15 people clicked through to our page. At 123, we got 1,000 hits, but 100 people clicked through to our page. In which traffic exchange do you want to promote that particular page more heavily? No brainer, right? At 123, of course.
The only way that you can possibly know whether your advertising is working is by tracking the results. Check out several tracking services to see which fits your budget and has the features you like. Then, either buy the script or sign up for a subscription. A tracking system is one tool in your marketing toolbox that you cannot afford to be without.
Dont Leave Home Lyrics
Are you planning a trip this year? There's nothing like going on a trip, but when you forget to bring everything you need, your fun trip can turn stressful fast. Whether it's business or pleasure, there's certain travel ?must haves? that you need to bring along. So whether your are traveling for a great vacation or a boring business trip, here's 10 things you can't do without.
Itinerary
You need to have fairly accurate plan of where you will be on certain days, not only for yourself but also in case anyone from back home needs to get in touch with you. A business trip will make this pretty easy as your days will probably be structured in advance. If you are traveling on vacation, it makes sense to plan your tourist stops ahead of time so you can be sure to fit everything in.
Clothing
Bringing the right clothes for the climate is key when traveling. Check the weather ahead of time so you know what to expect. You'll need to bring something for every occasion you expect - casual clothes for seeing the sites, something more dressy for dinner etc... Try to make your clothes do double duty as much as possible. Bring clothes that are easy to wash and don't wrinkle easily and you'll spend less time doing laundry and more time enjoying yourself.
Shoes
If you'll be sightseeing a good pair of comfortable walking shoes is a must but don't bring a brand new pair you have never worn or you might end up nursing blisters along with your martinis. If you'll be dressing, you'll also need a pair of appropriate shoes and maybe some sandals for lounging around. Think about the activities you will be doing and plan your shoes accordingly. It won't do to bring your favorite evening dress and then have only hiking boots to wear with it.
Essentials
Don't forget your personal items such as drivers license or identification and passport. Do you need to bring your ATM card? Travelers checks? Don't forget your toothbrush and clean underwear. Make sure you have some cash on hand just in case.
Medication
If you are taking medication be sure to fill your prescription and bring enough to last for the whole trip and then some. Also, you might want to include some insect repellent, cold medicine, aspirin and maybe even Pepto Bismal.
Tote Bag
Bring an extra bag, like a tote bag that you can use for lugging stuff to the beach or when shopping or to the laundry. If you bring it down empty, you'll have an extra bag to fill with souvenirs on the return trip.
Locks and keys.
Make sure your luggage has a lock and keep the keys hidden or on your person while on vacation. Did you bring your house and car keys? You might need them after you get home.
Maps
It's always a good idea to bring a map of your destination so you know where you are going, especially if you will be doing any driving. If you are really organized you can map out your day trips ahead of time and you won't have to waste ?vacation time? planning your trips.
Labels
Does your suitcase look like a dozen others? Then it might be smart to put a big label with your name on it. Put labels on the inside as well as the outside in case the outer one gets ripped off somehow during processing. Don't put your address on the label, just your name and the airline you are flying on.
Insurance
You might want to buy the additional flight insurance offered just in case. If you will be driving a rental car, you should probably get the insurance they offer as well. If you do rent a car, make sure you go over every inch of it with the rental agent and be sure they write down any damage so that you are not charged for it later.
When traveling, a bit of planning up front can save you headaches later on so next time you travel, make a little checklist to be sure you include all the things you need and don't forget to have a safe and happy trip!
Both Pat Marcello & Lee Dobbins are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Pat Marcello has sinced written about articles on various topics from Marketing, Food and Drink and Marketing. Pat Marcello is the owner of , and. Pat Marcello's top article generates over 49500 views. to your Favourites.
Lee Dobbins has sinced written about articles on various topics from Home Management, Diamonds and Install Flooring. Lee Dobbins writes for where you can get more travel tips and learn about great places to visit.. Lee Dobbins's top article generates over 246000 views. to your Favourites.
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