Creating an eye catching promotional pen is half of the advertising battle when dealing with this unique form of pseudo viral advertising. It is important to consider how your pen, and the logo it carries, will stand out in a crowd of other pens, both belonging to your competitors, as well as ordinary non promotional pens just cluttering up the mess in the majority of offices and work places. One such way to avoid being lost in the proverbial pen shuffle is to use eye popping colors that really set your message apart from the crowd.



Care must be taken however to not make your promotional pens such a garish color that they will turn off potential customers or even worse associate your brand name with something distasteful. Have fun however and do not shy away from bright colors just because they are bright, instead use them with common sense and you can create some very attractive color combinations that are both bright and tasteful. Most promotional gift companies stock a massive range of plastic and metal pens many of which are available in a wide variety of colour options and for this reason it is always worth contacting your desired supplier to discuss your marketing campaign and they will assist you in selecting an appropriate pen in the right colours.

Another way to design an eye catching promotional pen is to use a neutral background like black, and offset it with a bright colored corporate logo or text. Consider a neon blue against a black background or even pink as an attractive color combination for something like a new night club, or a new brand of alcohol. You are not limited to black as an attractive backdrop for promotional printed pens, there are also other color combinations like gray and pink, or white and lavender. Any and all of these would make for eye popping color combinations on a promotional pen.

You are not limited only to outrageous colors when creating a promotional pen designed to catch the publics eye, there are other gimmicks that can be incorporated in to these pens, the most popular now a days is a small light. These lights can come in any number of different colors, and (in the high end models) even multi colored. These lights really serve to draw the eye to your pen, and will make them stand out among any other pens, no matter what color they are. Lights incorporated in to promotional pens are ideally placed in pens that are to be used in a bar or nightclub situation. These places are often too dark to accurately read a corporate logo, however with a small light incorporated in to the pen itself your problem is solved. Additionally promotional pens with embedded lights add an air of festivity and to the pen promoting a positive brand image.

For additional information on promotional pens, promotional items and business marketing products why not check out the market leading suppliers online today. Top promotional gift suppliers online can provide a fast and efficient service and more often than not can provide highly competitive quotations unlike traditional offline business gift companies.