There are two different extremes people can take when it comes to something like this, and neither is necessarily going to help you much.



The first extreme is over confidence. You walk into the situation just expecting that everything is going to turn out just fine. This can quite easily backfire on you and drive more people away than it might've brought in. People like confidence, sure, but most don't enjoy someone who is clearly egotistical.

The other side of the this is being fearful that you're going to mess up, which leads to nervous behavior. You won't look sure of yourself, and that will have a negative impact on the way people view you along with what you have to say. Even though your business might be just perfect for them, they'll have the wrong view of it because of this impression they get.

Now, the other part of face to face meetings is the color business cards that you end up handing people, and even there finding the right kind of middle ground is often necessary.

With business card printing the first extreme is the plain, quiet business card. There is absolutely nothing interesting or unique in any way about the card. All it does is give information and that's it. With a card like this you aren't likely to garner much interest from people. Unless you made an amazing impression on them, they'll probably struggle to remember who you are when they eventually pick up your card.

The other side of this is the extremely custom business card. This was has been altered in every single way possible. It barely resembles a normal business card anymore it's been changed so much. With something like this you might make it more difficult for people to get any use out of your business card because they can't even tell how to contact you from it.

This is why you need to find a good middle ground when it comes to all of these different things. From the way you act to the kind of business card printing you get done you have to be sure you aren't going into one extreme or another.

A good way to judge what's working is to have someone else you know see your sales pitch, or take a look at your business card. That way you can be sure you don't accidentally drift too far into either end of the spectrum.