Whether you buy Sirius stock because you like Stern, or Nike because you like Mike - you have to be able to see through the hype to make good decisions. If it looks like a duck, walks like a duck and sounds like a whoopee cushion, don't let the first two seduce you into a situation you will later regret. Especially when it comes to your livelihood.
The problem with Internet Marketing these days is that the "next best thing" arrives in the morning and becomes the "next to the best thing" by the afternoon. It's not uncommon for cutting edge technology to be obsolete within 24 hours of launch. That's not to say you shouldn't jump on a good opportunity when it presents itself. You've simply got to keep trying, for the obvious reason that if you never swing - you'll never hit a home run. Just make sure there's a money-back guarantee to fall back on in the event you strike out.
As with most things in life, it all comes down to making good decisions. As a baby, you may think that frog looks tasty and believe that unless you can get it in your mouth - there's no way to know for sure. Fortunately, with a little age and guidance from others, you come to realize that life can be rich and fulfilling without certain experiences. The principle is the same in business: You don't have to try everything to excel.
Which brings us back to Internet Marketing. The last ten years have provided an effective baseline and we now know a few things as fact. Black hat strategies are shortsighted at best, but for those willing to play by the rules and put some effort into it - search engines remain the leading source of free traffic. Pay-per-click advertising, e-mail marketing, affiliate programs and banner ads are all effective to varying degrees, but when it comes to ROI, nothing beats being recommended by a major search engine.
While most Internet marketers are familiar with the "on-page" side of the SEO (search engine optimization) equation - it's the "off-page" elements that many are just now waking up to. Specifically, one-way inbound links from relevant pages - which search engines consider as unbiased votes of confidence in the site. Some will appear naturally over time, but you can expedite the process by adding your link to reputable directories - many of which provide free listings for quality sites.
Beyond that, your best bet is to focus on acquiring one-way links from websites relevant to yours. Keep in mind you should avoid getting too many links with the exact same text in a short period of time. And above all, don't wait for them to come to you. Inaction is the biggest killer of dreams. Go out and find potential partners. Talk, network, make deals with your competition if you have to - but get those links. They are your best references as far as the major search engines are concerned and will override virtually any shortcoming your site may have.
In our experience, it's better to look at Internet Marketing as more of a challenge than a race. Think of it as swimming up a slow moving creek. Some people start out cutting through the water like an Olympian, others make a lot of noise and eventually go under, but the determined few who make slow and steady progress - they are the ones who eventually prevail.
As far as trends are concerned, the Internet is barely out of diapers and the best opportunities are yet to come. Keep your antenna up and if you get an inside tip - act on it. In the meantime, my motto is: "Stick with what works, learn from the experiences of others and keep the friggin frog out of your mouth."
Formula 1 The Game
Whether you enjoy watching Formula 1 racing or not, there is so much you can learn about life, goal achieving and what it takes to be a winner just from watching the sport. Someone once described life as a series of failures punctuated by successes. Many individuals become discouraged by setbacks rather than seeing them as learning experiences. Some are so discouraged, they vow they will never try that experience again whereas the attitude of a Formula 1 racer is "let me get back in the cockpit".
"Whenever you make a mistake or get knocked down by life, don't look back at it too long. Mistakes are life's way of teaching you. Your capacity for occasional blunders is inseparable from your capacity to reach your goals. No one wins them all, and your failures, when they happen, are just part of your growth. Shake off your blunders. How will you know your limits without an occasional failure? Never quit. Your turn will come."
Og Mandino, From A Better Way to Live
During the 2007 Grand Prix du Canada, Robert Kubica (Poland, BMW Sauber) suffered a horrific crash. Several networks reported that he had broken his leg but he was lucky enough to escape with a mild concussion and a sprained ankle - a testament to the improved safety of racing cars. Kubica was eager to drive in the United States Grand Prix in Indianapolis but his doctors advised against it and so he was forced to wait until the Grand Prix de France at Magny-Cours.
From the qualifying rounds, he allayed any fears that his accident had unsettled his nerves or dulled his desire for success. He drove well and he drove aggressively gaining himself a fourth position on the starting grid - his best for the season. Kubica held on to his fourth position finishing behind Lewis Hamilton (England, McClaren).
In the qualifying rounds of the Grand Prix of Europe at Nurburgring, Hamilton experienced his first crash in this his rookie season. A faulty wheel gun caused his right wheel to detach itself from his car. He was traveling at about 175mph at the time. For an agonizing 30-45s team boss Ron Dennis was out of contact with his young driver as car's radio had been rendered in operable during the impact.
Then Hamilton could be seen wriggling his legs before he climbed out of the cockpit but his legs then buckled under him. Later, as he was carried away on a stretcher with an oxygen mask covering his face and a drip hanging from his arm, he still managed to wave reassuringly to his supporters. He was quick to make it clear that he felt fine and that he wanted to take part in the main race.
"Let me drive," he said.
He was eventually given the all-clear to take part in what proved to be a chaotic race, made even more exciting by torrential rain. Kubica, too got caught up in the drama. His spinning BMW-Sauber punctured Hamilton's left rear tyre. The long and short of it, Hamilton came away empty-handed. Despite this he was smiling and philosophical especially as even though he failed to score any points, he still leads the drivers' table, albeit by a slim margin. Still, as Bob Proctor will tell you, the difference between being a winner or a loser is often as fine as a razor's edge.
Like Kubica, Hamilton loves racing. He loves winning, he's competitive and he loves learning. He admitted that he learnt a great deal from this experience which he will, no doubt, put into practice in subsequent races.
"I told you from day one that this was going to happen eventually, that it would be inevitable that I would not finish on the podium. So I was ready for it. You need to have these experiences, and this was all a big experience for me, and it's still not over. But I have learned 10 times as much today than in the last race."
So here are a few lessons about goal achieving one can learn from Formula 1:
1.Life is not a dress rehearsal - live it to the max
2.Play the game of life to win rather than play to lose
3.Consider life as a series of races and learn from each race
4.Be prepared for setbacks and learn from them
5.If you suffer a setback get back into the cockpit as soon as possible
6.Acknowledge that you will make mistakes and that this does not make you a failure
7.Celebrate your victories
And, above all, remember life is indeed a game - keep smiling!
Both Kevin Lengkeek & Nickolove Lovemore are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Kevin Lengkeek has sinced written about articles on various topics from . Kevin Lengkeek is the CEO of Winner Enterprises, LLC and the Comparison Shopping Network of Websites. If your site offers products, services or related information, you are invited to go to. Kevin Lengkeek's top article generates over 1300 views. to your Favourites.
Nickolove Lovemore has sinced written about articles on various topics from Marketing, Energy Healing and Blood Pressure. Nickolove Lovemore is a Life Coach, a Certified LifeSuccess Consultant and a Certified NLP Practitioner who works with individuals to help them successfully achieve their goals and achieve their full potential. Visit. Nickolove Lovemore's top article generates over 246000 views. to your Favourites.
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