There are, according to author and internet marketer, Richard Quek, http://www.exposedtraffic.com, over 100 different methods you can use to market your business online. However, as Quek points out, not all of these methods are free, nor are they effective.
Below are five more highly effective methods you can use to market your business, they're all free, and they do work.
1. Joint Ventures (Short - Long Term Marketing Strategy)
Joint ventures are the fastest way to get traffic and sales for your site.
Basically, you contact ezine publishers who own complimentary sites, offer them a copy of your product, as well as other incentives like higher commissions, and ask them to offer your product to their readers.
Although it can take a little while to find complementary sites, you can increase the number of affiliates/partners marketing your product, and you can get immediate traffic.
You can use forums to help you find joint venture partners. However, there is an easier way to find joint venture partners. JV-Network. It's free to join, but you need an invitation: JV-Network - http://JV-Network.com/JV/4632.
2. PR (Short - Long Term Marketing Strategy)
Press releases, or news releases, can help you effectively get traffic to your business because, unlike advertising, you are offering readers news about your business.
The key here is that it's news. You can make this technique even more effective when you build a list of local contacts to submit your releases to. Online news releases help you build your business globally; local releases will help you build your business in your community, and you have a better chance of getting read.
http://www.prweb.com
http://www.press-world.com/
http://www.free-press-release.com/
http://www.press-base.com/
3. Free Ebooks and Reports (Long Term Marketing Strategy)
Like articles and press releases, this is a viral marketing strategy. You can create brandable copies of your report or ebook so that others can add their information about their businesses and then give your ebook away. This method can be even more effective if you have an affiliate program.
http://www.ebookdirectory.com
http://www.ebookpalace.com
http://ebookjungle.com
4. Directories (Long Term Marketing Strategy)
Most people don't think about using directories as a way to build their businesses, but this can be a very effective way to do it.
The actual strategy here is linking. There are many directories where you can post your site for free, and they don't require that you link back to them. This increases the number of links that you have pointing back to your site, increasing your Google page rank, as well as increasing your traffic.
The most important thing you can do here is to vary the anchor text that you use in your links. Google is currently penalizing sites that use the same anchor text in their links.
5. Networking (Short - Long Term Marketing Strategy)
Networking is similar to marketing on forums, but you will find networking to be more targeted than forums.
You will also have more tools available to help you promote, like blogs, press release posts, and article posting. These sites will also often allow you to use classified advertising to promote your products and services.
The side benefit of networking is that it allows you to improve your search engine rankings through content creation, and it increases the number of entries you have in the search engines, raising your rankings.
http://www.ecademy.com
http://www.ryze.com
http://www.linkedin.com
Add these marketing methods to your marketing plan, and you'll have an ever increasing stream of traffic to your site.
Free Part Time Jobs
Like article writing, press releases, joint ventures, and search engine marketing, you can make this the only method that you use to promote your business, and it's highly effective. Although it takes a little while to set up correctly, it's also free.
Start an affiliate program for your business.
An affiliate program will do several things for you.
1. Build a sales force for you.
Don't think that sharing your profits will make you more money?
Here is an example of how an affiliate program can make you a lot of money.
One of the top internet marketing sites online is http://www.marketingtips.com. This is the site of the late Corey Rudl.
Rudl made millions of dollars from this site, and it's reputed that he had about 70,000 affiliates marketing his program.
Imagine what a major increase in traffic you will see when you have all of these links pointing back to your site, as well as affiliates marketing in markets you might not have considered.
It's the power of leverage. You spend less time and less money marketing, and you make more sales.
2. Increase your links in the search engines.
You can also use your affiliate program to increase your rankings in the search engines, as well as increase your Google page rank.
According to William Canady of Gorilla Marketing, http://www.gorillamarketing.com, he used this linking strategy to make over one million dollars on one of his sites.
3. Reduce your advertising costs to zero.
Once you've set up your affiliate program and submitted it to the affiliate program directories, you'll need to build your affiliate sales force. Once you've built your affiliate sales force, you won't need to do anymore advertising because your affiliates will be advertising for you.
4. Reduce your marketing time to zero.
Other than writing materials for your affiliates to use to market your business, you won't need to do any marketing. Your affiliates will be doing this for you. With your affiliates doing your marketing for you, you'll have more time to write and develop new products for your affiliates to promote, and this will give you a constant stream of income, as well as multiple streams of income from your various products.
Below are several affiliate program directories you can submit your affiliate program to. There are approximately 40 active affiliate program directories where you can submit your program.
If you submit your program manually, you'll have greater success in getting your site listed.
http://www.associateprograms.com
http://www.affiliatetip.com
http://www.affiliateprograms.com
http://www.affiliateguide.com
http://www.affiliate-program-directory.com
http://www.top-affiliate.com
Although there are many ways to market your business, some techniques are more effective than others. If you develop your marketing plan based on effective techniques, and you consistently market, you'll drive a never ending stream of targeted traffic to your site.
To help you in developing your affiliate program, you can read this free report:
Affiliate Marketing Plan Builder - http://www.myaffiliateprogram.com/ebook_freesignup.asp
Jinger Jarrett has sinced written about articles on various topics from Marketing, Site promotion and Home Based Business. Want even more high traffic sites to market on? Jinger Jarrett will show you how to market your business online to hundreds of high traffic sites for free. Grab a subscription to her premium ezine for just $5 per month. This is a limited time offer.. Jinger Jarrett's top article generates over 27100 views. to your Favourites.
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