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As a business owner, you're probably inundated with advertising offers and salespeople who want your money to advertise on billboards , radio and television, in newspapers and magazines. These salespeople promise massive exposure and hint at lucrative results and return on your investment. But you're concerned about the risk. A lot of advertising simply won't work for you.

The good news is that there is an alternative.

The advertisers have space available and it costs them very little. That's why they're trying to sell it. Here's what I did. (I always talk with the Decision Maker, not the salesperson, who only wants a commission). I was approached by a well-known national business magazine to advertise my marketing seminars.

Robin: “Tell me honestly: for me to advertise in your magazine, I will need to sign up at least 50 people per seminar, per city. Then I will make a profit and be able to pay for your adverts. I know you can't guarantee anything, but, if you were me, would you go ahead with this advertising?”

Magazine: “Oh, yes, no question about it, Robin – I would write out a check right now.”

Robin: “What I'd like to do is to pay you DOUBLE for this advertisement. You're being honest with me, right?”

Magazine: “Of course, but why pay me double what I'm asking?”

Robin: “You place the adverts, people respond to you (so you have full control) and you send me the replies. When they pay and sign up for the seminars, I will pay you $X per sign-up. That way, if I reach the target which you have assured me is a very reasonable expectation, you get paid double. When can we start?”

You will have worked out the numbers and calculated how much you could comfortably afford to pay them per sale. They assured you that they would take the advertising investment risk if they were you, so it is logical that they should take the risk themselves. After all, they do mean what they say, don't they?

This is called Contingency Advertising. Pay for results, not promises. Remove the risk – let the advertiser take the risk. Naturally, not every advertiser will do this, but it's a numbers game. Ask enough advertisers and you'll get a few takers. I have done this numerous times. When the ads didn't work, I walked away with free exposure. When they did work, we all did well.

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Driving traffic to your sites or your blogs is essential for

your business. You dont need expensive strategies to do that

and you dont need to buy e-books on How to drive

traffic,etc. But you do need a strategy if you want to drive

free targeted traffic to your sites or blogs and bring your

business to the higher level.Example:How to use Free Search Engine Portals for Free Advertising.

Article:

Driving traffic to your sites or your blogs is essential for

your business. You dont need expensive strategies to do that

and you dont need to buy e-books on How to drive

traffic,etc. But you do need a strategy if you want to drive

free targeted traffic to your sites or blogs and bring your

business to the higher level.Example:How to use Free Search

Engine Portals for Free Advertising.

Problem: If you are looking for free advertising, you

probably signed up with many free traffic exchanges and free

ad posting forums and now *you dont have time to surf *no

time for neverending posting free ads *getting no results

*start to think that free will not do for you Solution:

There is a simple way you can drive free traffic and get

free advertising points if you place free search engine

portal code on your site.

Example: If you want a free website (if you do have your

website or blog , you can still use this option for

effective free advertising),you can get one on SearchEstate.

If you need a free website, sign up and you will get *free

business opportunity website *free standing business

details pages *free search portal *FREE Search Box (HTMl code to

insert) *Free email Signature

But thats not advertising for free site, what I would like

to tell is , that most members of SE just do that, set up

their free page, create free ads and let it go.

Thats why this free targeted traffic option is not used as

often as you would think. If you insert a HTML code for SE

Search Box on your site or blog and visitors will search

from your search box,every search will show your ad you

created in your SE members area. But only if you set it in a

proper way.

Lets say, you have a website about internet marketing. Think

about that when you are creating Search Estate Ads ( you can

set up 3 for free). When visitor on your site or blog will

use your Search Box, what will he/she search for. Set up

your free ads at Search Estate with keywords related to your

site or blog, and your ad will show up! Example: if your

site is about internet marketing and free traffic and you

create your Search estate free Ad with keyword : dog,dog

food or something like that, in that case this strategy will

not do.

This Internet Advertising Solution is optimized for

InternetExplorer and Firefox.

With well known TE TrafficSwarm, you can do the same. Set up

your free account, create free ad and put a search box code

on site or blog. Keyword related , site, blog- free Ad at

TrafficSwarm . Remember: every visitors search can bring you

TrafficSwarm Ad up if you set up right!

You can also use free SearchBigDaddy search box on your

site, and every visitors search can bring up your site.

A lot of free traffic is outthere, you only need to do it right!

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About Author

Both Robin Elliott & Betterzine Publisher are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Robin Elliott has sinced written about articles on various topics from Free Advertising, Fishing and Joint Venture. . Robin Elliott's top article generates over 5400 views. to your Favourites.

Betterzine Publisher has sinced written about articles on various topics from Mortgage, Free Advertising and Marketing. . Betterzine Publisher's top article generates over 60500 views. to your Favourites.

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