Whether you're off on a shopping spree to stock up on skincare, or dashing in for a quick lipstick fix, beauty shopping is an investment in your money and your time. To make the most of both its best to have a clear plan of what you want, and that means having a tactic that will make sure you arrive home with the products that suit you and your pocket.

The first thing to keep in mind is that the customer is queen - so walk like a goddess, never put up with awful service and never be pressured into buying something you're not 100 per cent sure of. If in doubt ?I'll think about it' is a good line to use.

Secondly, be organised. Make sure you know what kind of skin, hair and nails you have before you set out. A hair stylist or manicurist can help give you the facts. List any known sensitivities and, if you know them, the ingredients that can cause them - that way, you can check labels and eliminate any likely troublemakers. Target your good points so that you can take advantage of them. So if you've got sensual, full lips, for instance, you'll probably want a host of lipsticks and glosses, to emphasise your natural beauty.

Know what you want and make a list. You may be shopping for a change of image, a new scent or just essential supplies. It's important to write down the items you need and the ones you want. Set a budget and resist the temptation to make impulse buys, unless you have money to burn and unlimited shelf space. You may find it simpler to focus on shopping for one specific area at a time. Sometimes it's enough to look for just skincare products, hair care items or make-up - otherwise it can all become overwhelming.

Have a clear idea where you want to shop. Big department stores will typically give you the widest choice, and you can always put your name down for a free makeover with a company you like the look of. Then again, you might have an excellent small beauty/hair salon or day spa near you.

Once you have found a informed, well-trained consultant who doesn't oversell, keep in touch with them. As with a hairdresser, tell them about your lifestyle, resources, beauty habits and the clothes you like so they can help you to look the best you can.

Remember to always be truthful if you don't like something. And if you can't get out and about to shop, remember you can now get almost everything shipped to your door via catalogues, online and TV shopping. If shopping online you will find a wide assortment of products at the big names like Boots and Amazon but don't overlook the smaller online shops such as www. cosmeticdiva. co. uk which will have many brand name cosmetics and perfumes at markdown prices.

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