The article states "unemployment among computer-related jobs hovers near historic lows as the U.S. information technology workforce tops 4 million for the first time."
It also says that "the number of workers employed by IT services firms rose by 56,100 this past year to 1,414,400, a 4.1 percent increase, according to last month's BLS establishment survey of some 160,000 businesses and government agencies covering about 400,000 worksites."
So what does all this mean?
Chabrow writes: "Why would IT employment remain robust as unemployment rises in most other job categories? IT performs a critical role in business productivity, and the efficiencies it brings are crucial for employers looking to trim costs -- including payrolls -- as fuel and related expenditures soar and the economy and dollar weakens. In addition, companies today cannot operate without functioning IT systems, so certain business technology skills cannot be eliminated if a company wants to remain competitive."
Furthermore, "The increase in IT services employment reflects the continuing need by companies for outsourcers to manage corporate IT infrastructures as well as provide hard-to-find but needed skills to develop and support new applications and systems."
Again, the quote is -- reflects the *continuing need by companies for outsourcers* to manage corporate IT infrastructures.
Besides this good news there are at least a couple of take-aways:
* First, look at ways you can further increase business productivity. Chances are some of your clients are going to trim costs. Help them by making sure there is a technology solution that is going to help them stay efficient.
* Second, it is a good sign that payrolls at IT service firms are growing. It's a sign that many of your customers are looking to save on cost by outsourcing to companies like yours.
From a marketing standpoint I would suggest having your sales reps use the data I've quoted to ask questions about future plans, cost cutting measures, etc. Help them plan by being part of the solution.
The other item from a marketing standpoint is that you can create topics around these data points having to do with saving money, cutting cost, and staying ultra productive and efficient.
Good News On A Bad Day
For business cash advance and credit card processing services, the past 12 months have been characterized by significant changes. There were many providers both entering and exiting these business activities. The fact that many poor providers have been forced to stop their role in these complex working capital services is positive news for business owners. But the bad news is that there are still many new and inexperienced companies attempting to operate in this complex field.
A similar trend involving inexperience can be seen in viewing the large number of residential financing brokers now attempting to transition into business financing. Since by some estimates approximately 100,000 residential financing employees lost their jobs during 2007, there is a real possibility that thousands of unqualified brokers will be entering the business finance field during 2008 or have already started the process.
There was a visible reduction in SBA loan providers during the past few months. This is primarily a positive development, since the field has long been overpopulated with inadequate business lenders.
Likewise many local and regional banks visibly reduced or eliminated their business financing activities during the past 12 months. Perhaps the most negative aspect of this development is that most borrowers received very little advance notice from their previous lenders and therefore had to scramble to arrange new financing. If there is a positive aspect to this development it is probably that many borrowers confronted with the need to suddenly find alternative commercial financing sources have often ended up with much better terms by dealing with a new lender that specializes in commercial real estate financing and working capital management.
A general business loan trend impacting refinancing is the reduction in loan-to-value ratios, especially when borrowers are attempting to get some of their equity out of the business in cash. Increased down payments are increasingly necessary to purchase special purpose properties such as churches and funeral homes.
Although the general decrease in interest rates during the past year is a positive development, there will probably be some confusion among commercial borrowers who have adjustable rate terms when they do not see their rates reduced. In all likelihood, this will be due to a common clause applied to most commercial loan contracts that stipulate that the minimum rate for such agreements will never be less than the initial rate. With such a floor rate provision, this means that if a borrower starts with an adjustable rate set at 10% and then rates fall, the effective loan rate will remain at the initial rate.
A significant commercial real estate and business opportunity development has been the expanding activity in response to reduced residential investment possibilities. Due to many investors who would rather avoid property ownership, the lack of real estate in business opportunity investing is an attractive aspect.
Both Ramon Vela & are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Ramon Vela has sinced written about articles on various topics from Entrepreneurship, Marketing Strategies and Sales and Negotiation. Ramon provides more marketing information, especially created for the IT VAR industry but also applies to everyone who wants to improve their sales. Stay up-to-date at
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