To make a good website, the web designer should know how colours can affect people. people subconsciously react to colours & associate them with different feelings & emotions.
Colours don't only bring up emotions & feelings that might influence how a website is received but they can also be cleverly used to point users in the direction of certain sections of your web site.
Each colour imaginable can be used on the web these days, which means that picking the right colours can be a huge task. here's a speedy summary of how some colours can evoke certain reactions.
Yellow can be associated with hazard, hope, friendship and riches. used sparingly, it can be used to highlight sections of a web page.
Green is a great colour to use to create a calm and relaxed website, it's associated with mother earth, jealousy, wealth and the organic.
Blue is linked to corporate, strength, water and harmony and the paler blues might be used in designing for the world wide web to create a cool effect.
Green is associated with trees, money and envy. The most calming colour in the spectrum, it's extremely popular with websites that are linked to nature.
The colour white is linked with clean & simple designs, so it's favoured by plenty design firms. It conjures up feelings of cleanliness, simplicity, honesty and innocence.
Stirring up feelings of lust, sex, fire and aggression, red is a highly charged colour. the brighter side of red is bold, so it can be utilised to raise awareness.
Brown can convey trust and honesty in a design. it can also be associated with old age, warmth & comfort.
Orange is associated with enthusiasm, creativity & stimulation. it is used in designing web sites to show friendliness.
Brown, particularly the the lighter end of the spectrum can be very soothing. Beige is also a popular colour in designing web sites as it provides an earthy and relaxed feel. it can also mean tradition, poverty and nature.
Grey can be linked to refinement, innovation and the future. The paler side is similar to white in that it's a marvellous colour to use on the background of a website to compose a sense of space and modernism.
Colour's role isn't just to make a website look good, it can provoke feelings & emotions from the target audience. selecting colours that anger the end user can have dangerous effects on your website, while cleverly picking may mean that the website meets user expectation.
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