Clear Your Way for Rapid Progress



1. Continually look for obstacles which may be blocking your path toward winning people. Remove them and watch your speed.

2. Freely and cheerfully admit that other people are important to you and that you need and want things from them.

3. Remember that the wise way to handle problems is to avoid them in the first place.

4. Try to prevent difficulties from arising in your interpersonal relations before they arise.

5. Permit yourself to improve yourself.

6. Constantly look for ways to make it easy for people to come your way. Sometimes all they need is your invitation.

7. Remember that your employment of the principles governing human behavior can prevent problems from arising.

8. Never pass moral judgment on another, for this prevents you from understanding him. Instead, find out why he speaks and behaves as he does. Your knowledge is your power for persuading him.

9. You presently possess all the resources you need for mastering and commanding people, yet you may need to develop them to full capacity.

10. "Those who have finished by making all others think with them have usually been those who began by daring to think for themselves." (Colton)

How To Persuade People to Your Point Of View

Think of the particular person (or group of people) whom you wish to win over to your side. Keep him in mind as you go through the following punchy pointers. Check off those suggestions which you think are especially valuable in winning your man to your way. Now, throw them into service the very next time you meet the one whom you wish to win.

1. Find and keep his attention.

2. Let him know you appreciate his cooperation.

3. Remove any serious objections he may have.

4. Make your plan sound exciting and adventurous.

5. Frankly ask for his help in promoting your plan.

6. Make yourself as attractive as your program.

7. Offer the richest possible reward for going your way.

8. Show him how others have benefited from your plan.

9. Keep your appeal simple and easy to understand.

10. Let him know that you will back up his cooperation.

11. Promise definite benefits for the future.

12. Present a personal appearance of confidence.

13. Repeatedly show him his need for your program.

14. Avoid all appearance of apology for your plan.

15. Keep him in the center of your appeal.

16. Be genuinely interested in him.

17. Permit him to be relaxed with you.

18. Act as if you expect an answer of yes.

19. Use every refusal as an opportunity to try again.

20. Present a friendly appearance.

21. Promise immediate benefits from your program.

22. Appeal to his need for something new.

23. Make it clear that you are not taking but giving.

24. Permit him to express freely his opinions.

25. Avoid pressuring him.

26. Keep thinking from his viewpoint.

27. Be natural.

28. Contribute to his self-esteem.

29. Prove why it is best to agree with you.

30. Let him know you enjoy his company.

Keeping these pointers in mind you will find much greater success with people.