A series of charts should not be attempted until all levels of management involved agree in principle on the major areas to be covered by the charts, the type of charts to be drawn and the purpose and use of the charts. To be most effective charts should follow these principles :
1. Use Lines or Bars Where Each Is Most Meaningful. Don't Exclude One or the Other.
Lines or bars are usually the easiest to understand. Each serves a definite need. For example, bars generally are better suited when comparing one year's profit with another, or comparing another company's results with your own. Line charts can be very useful to indicate the trend of sales or profits over a period of time.
2. Specific Colors Should Designate Like Information.
The people who use the charts will adapt to them more easily if they become accustomed to seeing the same information depicted in the same color on all charts. For example, black for sales, green for profits, red for losses, and varying shades of orange and yellow for ratios such as profit per cent to sales, return on assets, etc.
3. Make It Simple to Construct and Easy to Understand.
The use of lines or bars are suggested for easy preparation and understanding. If bars are used it is generally best to put the total at the end or top of each bar. If lines are used, the figures being plotted should be indicated about every 3 years. If more than one line appears on a chart it should be identified by a distinctive color, or legend or the name of the item being represented should be printed on the chart, with an arrow pointing to the line.
4. Make it easy to update and revise information.
When forecasts of future operations or preliminary actual information is being plotted, the lines or bars should not be inked onto the chart. It is recommended that special colored chart tape be pasted onto the chart or onto a special cellophane chart cover or sleeve. The tape can be removed as revisions dictate. This tape is easy to apply and is neat in appearance and can be purchased in colors which match exactly the ink being used on other chart areas.
5. Avoid Overloading of Data or Too Many Subjects on One Chart.
It is far better to have two charts than to crowd too much information onto one. The person studying the chart can absorb only a limited quantity of statistics relating to one subject. This problem should not be compounded by introducing several subjects on the same chart.
6. Use Easily Interpreted Scales.
The chart should provide a clear indication of whether the information is being expressed in units, dollars, pounds, and whether the quantities are in hundreds, thousands, millions, etc.
7. Scales Should Match the Requirements of the Maximum Amount of Data.
Good judgment must be exercised by those using charts as well as those preparing them. A proper evaluation is impossible if the information being charted is improperly presented.
8. Chart Taper Should Be Uniform in Size.
Even though a chart program begins on a modest scale, consideration must be given to the problem of display and storage. This will be easier if the charts are uniform in size.
9. Have All Headings in the Same Place and Commensurate in Size With the Over-all Dimensions of the Chart.
The best acceptance of a chart depends to a considerable extent on maximum standardization. The headings should always be in the same place on every chart. The size of the headings as well as the size of other words and figures should be commensurate in size with the overall dimensions of the chart.
10.Neat Appearance.
The people using a chart should insist that the headings, scales, time periods and other information be properly centered and neatly presented.
Follow these rules and the charts will be easily understood.
How To Increase Profits
There are many tips and techniques being taught to these affiliates in order to best plan their strategy for their program to work effectively so that more earnings will be achieved.
What better way to wow your prospects and customers than to record and publish top notch, full motion and streaming screen-captured videos. Nothing like feeling that your hard work is being paid off by having your customers jumping up excitedly in great anticipation to buy your product right then and there.
This is Camtasia in action. It is a proven fact; giving your customers something they can actually see can explode your online sales instantly.
You do not need to have training and education to be able to know how this system can work for your affiliate program. Anyone can create stunning videos, from multimedia tutorials and step-by-step presentations available online. The process is like having your customers seated next to you and looking at your desktop, as you show them the things they need to see and hear. All this done step by step.
For those who does not know it yet, how does Camtasia work?
1.It can record your desktop activity in a single click. No need to save and compile all your files because it is recorded right then and there.
2.Can easily convert your videos into web pages. Once converted you can have your customers visiting that certain page. Videos are easier to understand and take in, unlike reading text, which often times is a trying thing to do.
3.Upload your pages. Publish them through blogs, RSS feeds and podcasts. You may want your Camtasia videos to get around and reach out to other people that may be potential customers in the future. Nothing like being visible in many sites and pages to advertise yourself and get your message through.
There are other things you can do with your affiliate program using Camtasia. You can:
Create stunning multimedia presentations that are proven to increase sales because all the senses are engaged. This also has the tendency to reduce skepticism among hard-to-please customers.
Reduce refunds and other customer issues by demonstrating visually how to use your product and how to do it properly. Complaints will also be minimized because all the facts and the presentation are there for the customers to see and hear.
Promote affiliate products and services using visual presentations. This is an effective way of redirecting your viewers straight to your affiliate website after they are finished with the video. Make the most of the presentation by putting your site location in the end and make them go there directly if they want more information.
Multiple your online auction bids exponentially when you give your readers a feel of what you have to offer. Based on reports, auctions that include pictures increase bidding percentage by 400%. Imagine how much higher it will be if it were videos.
Publish valuable infoproducts that you can sell for a much higher price. It will be all worth the price because of the full colored graphics menu and templates that you will be using.
Minimize miscommunication with your customers. Instantly showing them what they wanted in the first place is making them understand clearly the essence of your affiliate program. The good thing about multimedia is, nothing much can go wrong. It is there already.
These are just some of the things you can do with Camtasia that can be very helpful in your chosen affiliate program.
Note that the main purpose of using Camtasia is to boost the income that is generated from your affiliate program. Although it can be used for entertainment and enjoyment purposes, those are not really valid reason's why you would choose to go through all that trouble.
Try to focus on the goal that you have set for yourself and achieve that with the use of the things that may be quite a lot of help in increasing your earnings.
Both Jimmy Cox & Steve Renner are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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