Virus attacks aren't limited to desktop PC's. The computer servers that operate websites, email and other internet services are also vulnerable.
Servers are usually substantially the same as PC's only with more memory, disk space and processors. Web servers house web pages and programs for Internet users, e-mail servers store, send and receive e-mail, and file and ftp servers make possible storage and distribution of all manner of files for other systems. Routers are simply specialized computers, with proprietary operating systems, for routing network traffic.
Because of that fact, they're often vulnerable to the same viruses and other internet security threats that the average desktop system is. They also need to run antivirus software, firewalls and other forms of protection.
What Other Options Are There?
These servers can be servicing thousands of users at the same time in some cases so they're a popular target for the virus writers. As a user on these systems, you can help keep them virus-free by making sure your own computer is. And their system administrators can help by limiting what kinds of programs get installed on them.
By keeping your computer protected by antivirus, firewall and other internet security software you help to minimize the target area for the attacks to hit. It can also help to keep your browser and operating system updated with the latest patches, and possibly even run an alternative browser such as Firefox instead of Internet Explorer.
Users and administrators should avoid using bootable CD's and DVD's that haven't been virus scanned after being burned with desired software and files. Sometimes the process that creates them propagates viruses, just as floppy disks did some years ago.
Finally, if you use FTP for transferring files, you need to consider switching to a more secure alternative. FTP sends all passwords unencrypted so if someone is able to intercept your internet connection, they can easily get your password.
It's up to all of us to make sure these systems remain secure - not just the system administrators. They have a lot of work on their plate and aren't always as quick to respond to security issues as they would like.
Internet Virus Protection Software
To use viral marketing effectively, you must give your audience something they can't help but pass around. When you do this, you will be amazed at the loads of passive traffic you will receive to your website simply by offering something people can't resist.
Below you will find some different viral marketing ideas that will spread your business, product or website around the Internet like wildfire.
The viral ebook, especially free ones, is one of the easiest ways to gain website traffic. If you create an ebook that is filled with informative and valuable information, people will pass it along. The PDF is the most common type of ebook format and easy to create. You can give them away for free but strategically place links to your product or service in the ebook which will get you future sales. People are more inclined to pass around a free ebook that contains valuable information that they can use. Plus, if they find your ebook helpful, they just might click on the links inside it and buy what you have to offer because you have now gained their trust.
Video Marketing
This is becoming one of the more popular forms of viral marketing today. Sites such as YouTube, mainstreaming or online streaming videos allow people to put together a video and display it for the world to see. If your video is considered valuable to watch, people are going to get the word out on it. When you make your video, be sure to include your website URL in the beginning and end of your video. You will be amazed at the amount of traffic you will receive once your video gets passed around.
Viral Email Marketing
This is a great way to promote your products and services. You begin the viral marketing effect by creating an email campaign that is helpful and informative to your readers. If they benefit from your emails, they will either forward the emails to their friends and family or direct them to your website. To achieve positive results with this form of viral marketing, you need to keep your reader in mind and not your sales. It is important that your emails give something to your readers whether it is something free or simply useful information that helps them.
Viral marketing is a very powerful form of advertising if done correctly. To get the most out of it, you have to think outside the box. Try to be as creative and original as you can. You want people to notice you and what you have to offer them. Do not be afraid to hand out something for free. People love things that are free and it builds trust. Once you gain trust, you will begin to see more traffic and more sales. It's a win-win situation for both your audience and you.
Both Paul Wilcox & Guido Nussbaum are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Paul Wilcox has sinced written about articles on various topics from Anger Control, Information Technology and Finances. Is your computer secure enough? Find out what you should be doing to keep it safe from spyware, viruses and other threats at the Online Security. Paul Wilcox's top article generates over 6600 views. to your Favourites.