I come across people almost on a daily basis who are trying to learn SEO in order to progress there online business. They struggle to find local resources for accomplishing their SEO goals as a search for SEO in Leeds returns results for companies and agents with little in the way of informative information.



I wanted to write this article to give people a very basic insight into SEO, this article is aimed at people searching for SEO solutions in Leeds but it will also be extremely helpful to anyone venturing down the SEO path.

The first thing that anyone should know about SEO is that it is not a quick route to online success; for more details visit to www.the20seotools.com it is extremely time consuming and sometimes frustrating. Most SEO advice centers on the major search engine player which is Google and when discussing optimization we are really discussing Google optimization.

One of the main thing Google looks at when assessing where to index your WebPages is the quantity and quality of inbound links pointing to your pages. An inbound link is basically another site that links to your site either as a direct link or as an anchored link.

In order to optimize your site for the Google search spiders or crawlers you need to have a lot of high page rank, for more details visit to www.sitemap-makers.com high relevance and anchored links pointing to your site. Links from sites with little or no relevance will not affect your page rank and links from blog farms or paid links will have a negative effect.

Another thing you need to remember when optimizing for Google are your keywords. You should start with a list of around 20 keywords and implant them in your title tags and within your body text. There are many debates about keyword density but I generally use the 3 per cent density rule.

In order to optimize you will also need to make sure there are no errors with your on site link structure. All your pages should be available from your home or landing page. This will help google crawl your site and improve your indexing.

These are just a few SEO basics that will work for you in Leeds or anywhere else in the world. If you do not have time to optimise your site I would stronglg suggest an SEO consultant but shop around before committing and the cheapest is normally by far from the best, 300 to 500 pounds a month is around an average optimisation fee.