1. Your niche could be that you offer free delivery. This may cost a little money, but, you will gain the extra customers to make up for it.
2. Your niche could be that you offer a lower price. If you can't afford to offer a lower price you could always hold the occasional discount sale.
3. Your niche could be that your product achieves results faster. This niche is very effective because people are becoming more and more impatient and want results fast.
4. Your niche could be you've been in business for a longer period of time. People think if you've been in business longer you have more credibility.
5. Your niche could be that your product tastes, smells sounds, looks, or feels better. When you target the senses you're triggering basic human attractions.
6. Your niche could be your product is light or compact. People may want to take the product on a trip or don't have much room where they live.
7. Your niche could be that you've won a business reward. When you win a reward tell your customers or visitors about it. This increases their trust in your business.
8. Your niche could be that your product lasts longer. People don't like taking the time and spending more money buying replacement products all the time.
9. Your niche could be that your product is easy to use. People don't want to buy a product that they have to read a 200 page hard-to-understand instruction manual.
10. You niche could be that your product has better safety features. People want to feel safe when they use your products.
11. Your niche could be that your product was made by hand. Most people believe that products made by hand have better quality.
12. Your niche could be that you stand behind all your products. People want to know that you back-up any claims you make about your product with guarantees, warrantees and free replacements.
Just To Make Sure
Most writers start writing before they are sure of their e-Book's main focus or thesis. The thesis is your book's major answer for a problem your targeted audience has. Has its thesis built into the title, a definite plus.
You want ongoing, lifelong multiple streams of income. You want to raise your credibility and trust ratings with clients or customers. You want to get your message out so the world can be a better place.
You want to spend only a little time on it. (Would you be willing to spend 4 hours a week?) You want to get it out fast (Would 4-8 weeks be OK?) You want to market for a low-cost investment. And, for some of you, you are ready to be innovative and even take a small risk to get your ebook read by hundreds of thousands, rather than hundreds!
Where are you now?
You have an idea for your ebook; you have a lot of ideas! Take a moment and decide which one you are most passionate about now and will be for the next year or two. Focus on one great idea, where you know what the audience needs or wants-- your solutions to their problem.
Or, do you have your ebook well on its way, but aren't finished. You need advice on how to get it done, what's needed to publish (not much!), and how to distribute it to pull continuous monthly sales that can be 1/3 to 1/2 your income?
Who should write an ebook?
-If you want to share your unique message world-wide to help people create a better life.
- If you are ready to invest a little to reap a great deal.
- If you are a business person who want to expand your business and be a leader in your field.
-If you are willing to move much faster than traditional publishing to sell faster, more, and create more cash flow for marketing.
What do I Need to Know Before I write this ebook?
1. To help make your ebook successful apply the essential "Seven Hot-Selling Points." These include title, table of contents, thesis, "60 second tell and sell," one preferred audience, introduction and the back cover.
Why? Every part of your book can be a sales tool. When you include the above "hot-selling points" you will have a roadmap to guide you to writing a focused, organized, compelling book that you will only have to edit a few times.
2. You also need to know how to write a focused, organized, chapter each time. Think format. Each chapter should have approximately the same number of pages if it is a self-help book. Each book chapter may need an introduction, an opening few questions or shocking facts to hook the reader to keep reading, a few stories or analogies to illustrate your how-top's, and an ending that may be a summary, questions to ponder, or action steps to take.
Designing every chapter and knowing your essential "hot-selling points" are your e-Book's 24/7 sales team and a beacon that brings out your best: writing a compelling, easy to read, inspiring and informational ebook that hundreds of thousands of buyers will want. You know by the title you'll learn five online marketing techniques to overcome your problem of not selling enough ebook.
Both Manoj Kumar Mittal & Sameer Sharma are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.