What is AdSense? If you thought Google was just about searches, think again. AdSense is one of Google's newest programs, where website owners can register to allow Google to post advertisements in the form of text or images on their site. These ads generate revenue on each click or visit, or for each thousand ads displayed. But make no mistake: these ads are not just randomly selected. They are relevant to your site, and selection of ads to post depends on keywords which Google will pick up from your online content.



In other words, if your website visitors find an ad interesting enough to click and visit, you get a commission.

Excited? Take note that AdSense commission is relatively low. It would take thousands of clicks on ads on your site before you could earn a hundred dollars. AdSense-savvy website developers, however, have developed their own ways to ensure that their AdSense income is high.

One method used by website developers is to have as many affiliates as possible. That is, they partner with like minded web developers and practice reciprocal linking. In the traditional ?You scratch my back, I scratch yours? technique, such webmasters follow the ?I put you in my links page, you put me in yours? method. This way, webmasters can generate traffic to their site.

Sometimes, text links are not enough, so webmasters provide banners which other sites can display. These banners can take visitors directly to the site in question ? not only because the banners are conspicuous, but because they are often artistically made, and attractive as well.

Another method is to fill up a website with valuable, useful content, utilizing a great variety of keywords. This method attracts AdSense to a site, not only with a greater number of ads, but with a broader range of topics. This will allow site users and visitors a greater number of choices in terms of which ads to click.

Although more space-filling and annoying if abused, some webmasters encourage visitors to click on ads, say by posting phrases such as ?sponsored links,? ?advertisements,? or even ?this site is brought you by.?

There are variations on the AdSense theme, catering to the needs of webmasters to earn money the easy way. Complimenting AdSense is AdSense for search, which enables web developers to place the Google search box in their website's pages. If a user or visitor to the website uses that specific box to conduct a Google search, Google shares its revenues made from those searches with the owner of the site. A new type of AdSense is AdSense for feeds, which runs on RSS feeds, and which can appear in feed articles.

Are you ready to fill your site chock-full of information for everyone, from writers to doctors, teachers to account executives? Are you ready to make new friends and spread your network far and wide, to catch as many affiliates and link partners as possible? Are you ready to change your words a little, or change your codes a bit?

Then you may be ready to take on AdSense, and you can watch the money keep rolling in. Sign up with Google, and see if you can get the cash flowing, and the virtual cash register going ka-ching! all day long.