As with anything in life, having a plan before you start SEO copywriting is a good idea. It is not a good idea to just sprinkle keywords throughout your website all willy-nilly. You need a strategy for accomplishing the best written search engine optimized paragraph or article possible. This is possible as long as you have a bit of a plan.
It should go without saying that you will avoid writing solely for the search engines. This is difficult when you have a whole handful of valuable keywords but humans should come first when it comes to making your website content easy to understand.
First of all choose your keyword phrases before you start writing, as they will have a direct impact on the theme or the focus of the page or paragraph. Restrict yourself to only using about three to four keyword phrases per paragraph to make sure that humans will be able to read it. Don't try to write the article first and put in the keywords afterwards.
Secondly make sure that you have at least 250 words worth of search engine optimized copy on each web page. This allows you enough space to get your message across while at the same time have enough copy to attract the search engine spiders.
Thirdly make sure the copy sounds natural. Nobody will read copy that sounds forced or stiff or that is crammed with awkwardly placed keywords. One way to get into this habit is to keep your keywords in mind before you start generating the copy. This can help keep your keywords from being obtrusive.
Following the above three steps is a good way to keep the writing of your SEO copy free of self-sabotaging elements as well as get the job done efficiently with a clear plan in mind.
Lesson Plan For Writing
Great writing habits start when you realize that writing is a process. Although others' writing (including articles and books) may seem effortless - as though a piece of writing has been written in a single seamless session - that's always far from the case.
If you understand the writing process, and that it's messy and chaotic, then your own scrambled writing process will seem natural to you, because not only is it completely normal, but you'll realize it's essential.
You can't create without chaos. If you try, you'll choke your writing. Writing will be difficult, if not impossible.
Let's look at three tips which will help you to get comfortable with chaos and to write more and faster too.
1. Set writing goals - what do you want to write?
All writing starts with setting goals for yourself: process goals, which only you can accomplish, and which you control.
For example, you may set a goal to have your writing appear in a particular magazine, or on a specific Web site by a certain date. This is a worthwhile goal, however it's not a process goal that's solely under your control.
A process goal would be: "By ________ (date) my essay for _______ (magazine name) is complete."
Always set process goals - goals which you control. Yes, you can set financial goals, however the basis of all your financial goals MUST be process goals. There's no point in setting a goal of making $250,000 a year from your writing if that goal isn't supported by many process goals - if you don't write enough, you won't sell enough. It really is that simple.
So set process goals, and enter the daily tasks you must complete to meet those goals into your planner.
Break the tasks down - chunk them.
2. Separate planning, drafting and writing
Writing is a process which involves planning, drafting and writing.
Always chunk your writing process right down.
For example, I plan the articles I'll write the following week each Sunday. I write the topics, the titles, and the outlines for all the articles.
During the week, I draft the articles further, and then I write them. Drafting for me involves a combination of free writing and mind maps. I separate the draft for a project from the writing by at least one day, often by a week.
3. Down-size your expectations while you write
I hope you have great expectations for your writing. Confidence is vital.
However, when it comes to the actual writing process, take the pressure off. All I expect from myself during a writing session is that I write - that I complete a certain number of words, and that those words are formed into sentences. That's all.
Writing is a whole-brain exercise. It's creative and mysterious. If you read the first draft material of any professional writer you'll get a shock. It's a mess, and that's fine. The writing muse sends you hints, which you write down.
Over several sessions, a project takes shape. If you demand that your writing is like typing, that the finished project gushes from your fingertips like water from a tap, you'll be disappointed.
If you take the above tips to heart, you'll find writing easy. And once that happens, you'll write more, and write faster too.
Both Chris Angus & Angela Booth are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Chris Angus has sinced written about articles on various topics from Blogging, Adwords and SEO Search Engine Optimization. Christopher Angus is a SEO and Website Marketer. He can be contacted at: Sales (at) Brilliantseo.com . Chris Angus's top article generates over 49500 views. to your Favourites.
Angela Booth has sinced written about articles on various topics from Article Writing, About Branding and Copywriting. Want to ? Angela Booth's writing class, "Write More And Make More Money From Your Writing: Develop A Fast, Fun Productive Writing. Angela Booth's top article generates over 33100 views. to your Favourites.
Athletic Shoes For Flat Feet Parents do their best to keep up with the latest fashions and keep up with their childs ever changing taste in athletic footwear that they need