The use of magnetic business cards is often overlooked. Businesses tend to stick with what they have used over the years, and end up missing out on some new techniques that can help them expand their customer base. All business owners know that marketing is a key factor in growing a business. After all, if nobody knows about your product or service, nobody will buy your product or service. That's elementary. Do experiment with magnetic business cards. They typically "stick around" (pardon the pun) longer than ordinary cards. Magnetic business cards can be a very effective marketing tool. In addition to supplying your prospective client with your contact information, you are also ensuring that they will see your information on a daily basis. A magnetic business card is something that your prospective client can actually use. They can put them on their refrigerator at home or at work or on their desk. Every time they use your magnetic business card, they will be reminded of your product or service. I have used this technique myself and have seen sales go up. Also, if you are into promoting your own company, you can place magnetic business cards on your car (blown up size for better viewing) or anywhere else that they may stick. Magnetic business cards do not have to be the same size as regular business cards, but that is also an option. Either way, you are going to make a positive impact. This is not to say that you should not buy regular paper cards as well. The two used together can make a very effective marketing plan. Most business card printers will also be able to supply you with magnetic business cards. These magnetic business cards can appear exactly the same as the paper version, but printed on a magnet. If you would rather have a different design printed, you can do that as well. If your printer does not offer this service, you can check out the yellow pages and find one that does. Or go online and visit Vistaprints. I get all my business cards from them and have for years. Even though magnetic business cards are not used a lot, they can be very effective. Order yourself a couple batches and see if you get any results. This marketing effort can help grow your business without spending a ton of money. And that is the name of the game