Initially, I felt that this was a rather unprofessional way of going about things. But they are unquestionably a great way to quickly get general messages out to all of your customers, clients, and employees.



Today, we have so many different options that we can make use of. Email and SMS are obviously faster methods than their alternatives. Phone calls tend to be rather expensive so people stay away from them. If you have to call a real chatterbox your little five-minute message might pull you into a two hour discussion on the meaning of the universe.

Letters are barely an option anymore except for serious documents and messages that really need to be written down. But wherever we look, there is a faster mode of communication being utilized.

Email and SMS messaging both offer really fast communication at a level that cannot be beaten easily. Some years ago, the emergence of the email revolutionized communication. Email messages can travel thousands of miles in the matter of seconds, letting news spread at the speed of light. Text messaging is also a huge development as brief messages may be quickly typed during brief moments of downtime.

You can easily send a little note to a friend or contact while waiting for the crosswalk light to change or while you're waiting in line for the copy machine. Clearly, the text message offers us an ease that is not offered by other modes of communication.

Therefore, it makes sense that emails and SMS messages should be very effective on a large scale if you're able to do mass messaging on either format. As far as mass messaging is concerned, email works very well. You can just add emails from your address book to the receiver section of the email message. Most applications have processes in place for mass selections or group selections to help expedite the process.

If you need to send one message to many people, it does not get easier than this. Copying and pasting the same message over and over again just wastes time, and memos are often buried under the stack of papers that continuously flood everyone's desk. An email should be quick to spot, free to send, and easy to read.

SMS messaging makes the process that much more instantaneous. The digital age means that just about everyone will carry their cell phone or mobile phone around with them at all times. What this means is that the text message can be read by the person concerned almost at once. Using a little service or a phone's built in service to send out a quick mass message will let you save your thumbs from a lot of unneeded strain.

Both mass SMS messaging and mass email messaging can let you take advantage of an established medium to quickly send out your basic messages and bulletins to employees and friends. Mass messaging does eat into the personal aspect. At the same time it has a certain instant appeal.