I offer membership software products as part of my membership site at www.MyContentMegaSite.com and wanted to let you know that this type of software is not just for memberships. While that is their primary purpose, membership software programs can also be used to sell products too.
Let me give you an example, say you have a digital product you want to sell, you probably would set up a sales page with a link to your payment processor and then redirect your customers to a download page which may be static. If this were a page that was not adequately protected, your download page or download link could get shared with people who did not pay for your product or worse indexed by the search engines and then exposed to the world, high bandwidth on that page but low sales, hmmm.
You also run the risk of having your thank you page or download link posted in blogs and social sites. You would be surprised how many download links will show up in an online search for a product. It is a shame that this happens but it is something that you need to know if you are going to sell products on line. Don not let your hard work and your investment go to waste.
You do have options and I will not go into the myriad of choices in this article, but one easy solution is to use one of the many membership software products out there to create a membership for your product. Many membership products including the ones available at www.MyContentMegaSite.com allow you to set your "Membership" up as a one time payment, include one or more products such as bonuses and set the amount of time you will allow your customers to access their products. Personally, I set this out to what ever limit the software will allow, usually 9999 days or something similar. After all your customer paid for the product, why limit the amount of time they have to access it if you do not have to.
Not only have you protected your download link, you have also given your valuable customer a way to download their product or products again without e-mailing you and asking for a download link. Good membership software products like the ones I have included in my membership also gives your customers the ability to retrieve their login information, again without e-mailing you and asking for it.
Do you see a trend here, unattended customer support, which if your membership software is setup properly, is also instant unattended customer support. I like instant and so does everyone else, how many times have you e-mailed someone you purchased something from and then waited for a response. Sometimes you waited for days, sometime you did not get a response at all. Having a place where your customers can come back to and get the products they paid for without any human intervention is good for them and great for you.
An added benefit is that you have captured your customers contact information, so you can easily keep in touch with them about specials, upgrades to products they have already purchased from you, future marketing purposes and more. Good membership software programs have the ability to e-mail customers built into the software, some programs even let you e-mail groups such as purchasers of a particular product which is very handy if you have a message that needs to be targeted such as Version 2 is now available and I have arranged special pricing for my valued customers.
You will look professional and your customers will know you care about them.
Membership Software, not just for Membership Sites anymore.
Bob Tompkins has sinced written about articles on various topics from The Internet, Software. . Bob Tompkins's top article generates over 14800 views. to your Favourites.
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