When working with your downline, you'll find that some will get discouraged because nothing they do seems to bring results. This is especially true for those who are fairly new to network marketing. The easiest thing is to put blame on the method used.
Here are some comments you might hear....
"We advertised on Google Adwords and nobody signed up. Google Adwords don't work."
I went and gave out 200 of our opportunity booklets, and nobody joined. Passing out opportunity brochures doesn't work."
"I posted messages in several different forums for a month, and only one person contacted me and he didn't sign up. Posting in forums doesn't work."
"I published a web site but didn't get any visitors. This Internet MLM stuff doesn't work."
When you hear this from your downline, realize that they are disappointed and baffled as to what they need to do. You, as their leader, should try to help them accept responsibility for their results and discover for themselves how they can make it work. Many successful network marketing leaders have been sponsored by all of the above methods.
Let's take a look at those excuses one more time. Immediately following are some thoughts about how we as leaders can help make things go more smoothly.
"We advertised on Google Adwords and nobody signed up. Google Adwords don't work."
Help your team member find some detailed training about how to properly use Adwords. There are some good resources available. Lots of times network marketers just dive in and give it a try, because it seems so simple. It isn't that simple - you have to know what you're doing. I had one guy sign up last year and start advertising in Adwords, despite my advice not to go that route just yet. He promptly spent $400 in advertising, sponsored nobody, and quit.
I went and gave out 200 of our opportunity booklets, and nobody joined. Passing out opportunity brochures doesn't work."
Talk to your downline member about who they gave these to, what they said to them, and most important - did they follow up? Lots of people just hand out stuff indiscriminately and never check back with anyone they give it to. Teach your downline that followup is a key to success.
"I posted messages in several different forums for a month, and only one person contacted me and he didn't sign up. Posting in forums doesn't work."
Help them learn how to properly present themselves on message boards and how to use signatures. Many people just start posting and make it very obvious they are there for one reason - to recruit. This does not work.
"I published a web site but didn't get any visitors. This Internet MLM stuff doesn't work."
You know that a web site has to be promoted in the right places, and it can take quite a while to start getting any visitors. Your downline team member may not realize this. Some people think "if you put it up, they will come".
The bottom line to all this - help coach your downline. Lead them to understand that there are many ways to successfully promote a network marketing business, but all methods require some advance planning and study before they can be used effectively. Help them get past the excuses and avoid the "blame game".
Eldon Beard has sinced written about articles on various topics from Sleep Disorder, Best Mutual Funds and Recipes. Eldon Beard is a network marketing veteran and home business coach who shows you how to start and build a successful home based business. His popular
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