If you are like many consumers, you spend considerable amount of time in front of your computer screen researching products and comparing prices. This can be a great way for you to find what you want at great savings all from the ease of your personal computer. Still, it isn't the most efficient way for you to shop. For one, actually having the opportunity to handle the product before making a purchase is impossible unless you have already previewed the item in a store. By the time you look over an item and go home to surf the ‘net to compare prices, hours can be eaten up all in a bid to save yourself a few bucks. Sounds inefficient, doesn't it? Well, that's all changing as consumers can now do comparison shopping in the store by using their mobile phone. That's right, your cell phone can clue you in quickly and allow you to place an order on the spot. Keep reading and we'll take a look at this exploding consumer choice phenomenon.

Pay a visit to your favorite big box retailer and you can spend plenty of time comparing products before narrowing down your choices to a clear cut winner. As you make your way to the checkout you can't help wondering if the price you are paying for the item is the lowest price around. Kmart has one price, but you also know that WalMart, Target, and several other retailers probably also sell the same item. Trouble is, they are scattered miles apart and who has the time or money for gas to go from store to store? Enter Frucall.

Yes, from the convenience of your cell phone you can call a phone number, enter in product code information, and moments later retrieve information as to where you can get the item for the best new and used prices, and get estimated shipping costs for both. Most importantly, if you are standing in Kmart and learn that the price of the same product is cheaper at Target, you don't have to run over to Target to get it. Instead, you can order the product right from your cell phone and have it delivered to your door. Gone are the “I wonder if I could have gotten it cheaper elsewhere” worries as Frucall helps you snag the item for the lowest possible price that there is.

Frucall is a free service that works like this: simply find the UPC bar code information on any product and voice enter it into your cell phone via the designated phone number given to you by Frucall when you signed up for their service. Frucall then searches Amazon's Web Service and Yahoo! Shopping to find the lowest prices. When the results come back you can either order the product on the spot or store the information for future reference. If you learn that you will need the information again, you can retrieve what you stored and order it.

Frucall revolutionizes comparison shopping by using a mobile phone to help you retrieve results accurately and quickly. It is this sort of portability which allows consumers to make on-the-spot informed decisions about potential purchases that cannot be achieved by using a computer alone. By combining the power of previewing a product first with the lowest available prices, consumers are empowered to make the best purchase decision each and every time that they shop; a sure way to achieve savings every time you shop.

Best of all Frucall is free and certain to catch on with savvy shoppers just like you. What are you waiting for? Sign up for Frucall today and start saving on all of your purchases tomorrow.