(FYI: An information “product” can be an ebook, a webinar series, a teleseminar series, a membership program – whatever uses the Internet to provide information.)
The Miller Mosaic program will launch July 1st, and I'm going to take readers along with me on my Examiner.com blog as I do pre-launch activities. This can be valuable information if you want to launch your own information product or simply for your own internet marketing.
And at the end of the pre-launch period I plan to put all the posts into an ebook, which will be a bonus free gift to people who join the Miller Mosaic Internet Marketing Program and will be sold on my website for people who don't join the program.
Here are some of the first steps I did for the pre-launch:
• Sent an email about this month of pre-launch blog posts to some of my online contacts asking if they'll post the feed to the blog on their website or blog.
• Gone through my client list on my shopping cart vendor and “cleaned up” the list – removed all my test entries, capitalized where people didn't capitalize the first initial of their name, etc.
• Then sent an email blast to my Miller Mosaic, LLC list announcing the start of the month of special blog posts.
• Emailed the eight original special reports I've just written for the membership program to an online community strategist for her input on these reports.
• Put a link on MillerMosaicLLC.com announcing the blog series and linking to the blog.
• Created a budurl.com for the permalink of the first day's blog post and tweeted the link three times on Twitter.com.
• Posted a blurb about the blog series and the link on six of the groups to which I belong on LinkedIn.
• A friend who is an expert on the StumbleUpon social bookmarking site stumbled the first day's blog post. Hopefully this will start getting the blog posts in front of people who aren't already connected to Miller Mosaic on the Internet.
• Found out that we can have a separate header for the membership part of the site. Now we've decided to create a new header for the whole site that better presents our expanded brand, and then adapt this new header for the membership section.
• Tried out a new online feature we just learned about – the Google chat – to see how this might be used on the membership section of our site. The widget for this is now on MillerMosaicLLC.com on the right-hand side of each page. It offers the ability for anyone on the site to see whether I'm available to chat. And within a few hours of adding this feature, I had an extended chat with someone who found the site through my photo on Facebook and now may become a client.
• Asked for a testimonial for the “sales” copy of the membership program from someone to whom we've provided Internet marketing advice.
Product Of The Day
The idea here is that you will use other peoples work to create your own products. Sounds a bit too good to be true doesn’t it, well this is exactly how many people make a good living online by creating numerous info products quickly.
To do this we will use articles from a our chosen niche (if you want more info on how to find a niche check out the link at the end of this article).To find these articles go to one of the many article directories on the internet, the fact you are reading this means you have found one already. There are far too many to mention, but here are some of the more popular ones.
How do these work? Well website owners write and submit articles to these directories to get free publicity for their sites. At the end of each you will find the authors bio and a link to their site. The more places this article is used the better it is for the author as they are getting more free publicity for their website.
So let’s get started. First off visit an article directory, say ezinearticles.com and in the search bar type in your niche market, for example Fishing. Go through the articles and identify articles with quality content. Collect upto 80 articles and copy and paste each into a Word processor.
I can’t stress enough how important it is to choose articles of a high quality. The quality of the articles will ultimately dictate how successful you will be in the long-term by keeping your refund rates as low as possible. Get it right and you will be creating a quality product with will provide long-term income generation.
It’s important before using these articles to obtain the permission of the author. Don’t forget most articles are submitted so the author can drive traffic to their website; however you don’t want to be breaching any copy write laws. So drop the author an email explaining that your intention to use their article in an e-book about the niche market, that you would love to include their quality article and will retain the link back to their site. It may also be worth asking them if they have any other articles in this niche which maybe appropriate for inclusion. Around 70% will reply positively and be delighted for you to use their work; the remaining will either not reply or refuse to allow the use of their article, for these simply discard them.
Now you have got your articles it’s time to put it all together. Firstly group all the articles into similar subsets and create a title for each, use the article titles to help you do this. This will give you your chapters from which you can create a contents page.
Finally you will have an introduction and a conclusion that wraps it all up, these will be very similar. Remember this pattern: tell the reader what you’re going to tell them and for the conclusion tell them what you have just told them. Make sure you sign off using your name. Instantly you will establish yourself as an expert.
Once you have got together all you text you will need to turn it into an e-book to sell. Go to http://www.primopdf.com/ and download the software. Don’t worry it won’t cost you anything. Once downloaded all you need to do is in your software hit “file“ and then “print" and then select “primo PDF" as your printer.
You have now created an e-book using other people’s hard work. This whole process can be done in just a few hours. Obviously you may need to wait a day or two for the article authors to get back to you but apart from that you’re all set! Anyone can use this method to create quality content e-books to sell online.
Both Phyllis Zimbler Miller & Gary Webster are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Phyllis Zimbler Miller has sinced written about articles on various topics from Marketing Tips, Legal Matters and Web Development. Phyllis Zimbler Miller is a National Internet Business Examiner at and her company. Phyllis Zimbler Miller's top article generates over 9900 views. to your Favourites.
Gary Webster has sinced written about articles on various topics from Computers and The Internet, Site Promotion. Gary Webster is an information publisher specialising in helping people start their own home based business. You can read up on how to create your own info products in one day without writing a single word by going to. Gary Webster's top article generates over 1900 views. to your Favourites.
A Job Worth Doing Yes, you do not want everyone on the block borrowing your tools, but by having quality tools you find that free enterprise is working for you.