I run my own beauty therapy business and was looking to find more customers so I decided to get a website designed for me. Although I was getting more clients it wasn't as many as I hoped that I would be getting. I started looking around for ways to improve my site when I came across SEO Express. This is a tool that helps to improve a websites ranking in search engine pages and therefore more people will know about the site.
SEO Express works by taking a keyword or keywords that most closely relates to what you are trying to sell. In my case I had a couple of keywords as I offer a number of different treatments. One of the phrases I used was 'acrylic nails'. With the help of SEO Express, every time someone typed 'acrylic nails' into a search engine my website was coming up as one of the top listings.
This was extremely beneficial to my business as my website was reaching customers I never knew were out there. Unfortunately, these customers didn't know I was out there either which was the problem with my original website. Although the site looked nice and contained all the relevant information, I didn't have a clue about keywords and therefore search engines weren't recognising my site and didn't display them on the search pages.
Since using SEO Express I have a steady flow of customers and someone new phones me almost everyday. I have previously advertised through leaflets and in local papers and specialist magazines but my website has by far brought me the most customers. I'd recommend any company to have one especially in this day and age. I would also recommend SEO Express because as I found out, just simply having a website isn't good enough if no - one can find it.
The best part of having a website is that I can update it with relevant changes and add and take away stuff as much as I want for free. If I wanted to change something on a leaflet it would be impossible and I'd have to distribute a new bunch which would be costly and time consuming.
My website and SEO Express has undoubtedly helped my company become what it is today. Without the knowledge about keywords that I now have I think I'd still be walking the streets posting leaflets through people's letter boxes.
Put Up A Website
The restaurant industry in the United States employs an estimated 12.2 million people, making it the nation's largest employer outside of government agencies. This industry provides work for more than 9 percent of those employed in the United States.
Eating-and-drinking places are extremely labor-intensive -- sales per full-time-equivalent employee were $57,567 in 2003 and notably lower than other industries. More than four out of 10 adults have worked in the restaurant industry at some time during their lives and 27 percent of adults got their first job experience in a restaurant. Every additional $1 million in restaurant sales generates an additional 42 jobs for the nation's economy. In 2004 more than 54 billion meals were eaten in restaurants and school and work cafeterias.
The typical employee in a foodservice occupation is:
- Female 55%
- Under 30 years of age 52%
- Single 68%
Between 1970 and 2002, restaurant-industry sales will post a compound annual growth rate of 7.3 percent. Industry pundits are now tipping that restaurant industry sales on a typical day in 2005 will topple $1.3 billion. This equates to an annual estimate for 2005 of $476 billion in restaurant sales. This also includes the impact that such sales will generate in related industries such as agriculture, transportation and manufacturing. They estimate that there will be more than 900,000 locations serving more than 70 billion meal and snacks. The industry will continue to expand driven by the desire of American's need for convenience an increase in their disposable income, and the need for fast food to fit today's busy lifestyles.
Both Derek Both & Howard Schwartz are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Derek Both has sinced written about articles on various topics from Home Accessories, Customer Service and Family Travel. At , you can find everything. Derek Both's top article generates over 1500000 views. to your Favourites.
Howard Schwartz has sinced written about articles on various topics from Marketing, Entrepreneurship and Patent and Trademark. Howard Schwartz is a partner in several business strategy groups,including HJ Ventures international, Inc. Howard has worked with hundreds of entrepreneurs worldwide with a focus on writing business plans for companies interested in raising capital. Howard Schwartz's top article generates over 8100 views. to your Favourites.
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