While this is a quote from Cool Hand Luke (a very old movie!), it is very appropriate for people in today's business world. Business communication fails to achieve its intended purpose at least 70% of the time! The reasons vary—for example, many people do not listen well. Of course, all communication is two way. A reason for failed communication that I've seen in a lot of my work in Corporate America is that the communicator fails to get their message across.
Let's say that you are trying to make a culture change. A crucial element of crucial change is communicating the message. One of my clients was making a conscientious effort to shift the culture from one that was only results-oriented to one that is equally results-oriented and behaviorally-oriented. (In other words, if you meet your goals but lose 50% of your people because you were such a jerk doing it, you do not get rewarded. Makes a lot of sense, but it's amazing how many companies fail to reward that way!) My client had to communicate the change enough. Statistics illustrate that people need to hear a message between 4 to 21 times before it sinks in. They had all of the leaders communicating it in the same way. They took into account that some people comprehend better when they hear something while others understand better when they read something. The ideal way to communicate an important message is to tell people first, and then confirm it in writing. Naturally, they demonstrated the change through action, giving feedback and rewarding the right behavior.
Another important aspect of communicating a message is to understand the importance of tone and body language. Studies have shown that only 7% of your message's impact comes from your actual words. 38% is from your voice tone and 55% is from your body language.
These statistics have direct implications for the channel you use. Use face-to-face communication whenever possible, as it leaves less room for misinterpretation. While e-mail is very convenient, people overuse it. I challenged one coaching client to completely stop all e-mail communications with a co-worker because they were having so much difficulty communicating. For two weeks, they either met face-to-face or talked by phone when they needed to talk. In only two weeks, their relationship was markedly improved and they saved time because of less miscommunication.
Take responsibility for how you are communicating your messages—do it enough, be cognizant of the impact of tone and body language and use the correct channels. By becoming more aware of how you are communicating with others, you can mitigate the number of failed communications, which directly helps your business success.
Quote What We Have Here Is A Failure To Communicate
It's in every classified ad and most job descriptions: must have excellent communication skills. Worse yet, once hired, it reappears annually at review time: Improve communication skills. What's a worker to do? Communication skills don't require a graduate degree, just some common sense, a bit of homework and a better understanding of the role communication plays - in everything:
Listen. Don't assume that better communication skills mean you have to speak like John F. Kennedy or orate like Dr. Martin Luther King Jr. Listening skills are the most ignored aspect of good communication skills. More misunderstandings occur due to poor listening than to misstatements.
To be a good listener, suspend that urge to speak while others are speaking. Don't begin to prepare what you'll say next. Listen intently, with ears, eyes, mind and body. Are you following what's being said? If so, nod in agreement. If not, a furrowed brow indicates you're confused. Your speaker needs these cues. If you truly heard and understood, repeat it back in your own words. This lets both parties know they're on the same wavelength.
Mind Your ABCs. Some people turn complex topics into simple explanations. Sadly, others' talents lie in the opposite direction: making simple topics complex. I strive to mind my ABCs: Accuracy, Brevity and Clarity.
Gen. Douglas MacArthur once remarked that even more important than giving orders that could be understood was issuing orders that couldn't be misunderstood. Whether or not lives are at stake, your reputation as a communicator may be. People appreciate short sentences; they are often confused by long, convoluted ones. Keep it succinct.
Don't get labeled missing in action. Some excellent communicators are deemed less so for not contributing in meetings. A coaching client of mine from overseas was culturally uncomfortable speaking up, so others monopolized the meetings, often rudely interrupting to make a point. Her timidity, coupled with self-consciousness surrounding her command of English, resulted in her
wallflower demeanor.
Now the night before meetings she reviews the agenda, composes her thoughts and rehearses making powerful yet concise statements about items of the day. To others her remarks appear off-handed. She's thus perceived as a more powerful and effective communicator. She's also developed a nice yet firm statement when she's interrupted, which reminds people she hasn't yielded the floor yet. After a few invocations of this phrase, others respect her opinions better. Her boss has noticed and applauded her new assertiveness.
It takes two. I knew a worker who was fired for her boss's inadequacies as a communicator. Don't pay the price for another's communication shortcomings. It may require some work on your part, but it's worth the effort.
I once had a boss who listened, but never asked questions. After a while I anticipated the questions that needed to be asked and posed them myself, or simply provided responses as if he'd asked them. I would go prepared to each meeting with a list of project-related questions, which showed my foresight and attention to detail. It benefited us both.
Write speech. It sounds like a Buddhist precept, yet remember, writing is a big part of communication. Let e-mails, weekly reports and other writings reinforce your clear thinking, organizational skills, attention to detail and ability to express important ideas.
Make your writing easy to read. Spelling matters, even in e-mail. Use white space, numbered lists and bulleted items to communicate more effectively. Titles, subtitles and lists similarly add cogency. Write your piece, set it aside for a spell, then review it and strike out 25 percent to say it more
succinctly.
Speak up. Consider taking a public speaking class, joining a local Toastmasters club (www.toastmasters.org) to improve your oral communication skills. The new skills, offline practice and confidence gleaned will help you in meetings, in giving reports and in making presentations.
Excellent communication skills help in many ways. With practice you can confidently give a speech, make a cold call, train others; conduct a meeting, make a sales presentation, interview someone or be interviewed.
Improved communication skills can open many doors, both within and beyond the workplace. It's time you sharpen your CQ - Your Communication Quotient!
Both Kerrie Halmi & Craig Harrison are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Kerrie Halmi has sinced written about articles on various topics from Modelling, Business Intelligence and Politics. Kerrie Halmi of Halmi Performance Consulting specializes in increasing women's success in business through speaking, coaching and facilitation. Kerrie has over fifteen years of experience in the Human Resources field with such clients as eBay, Wells Far. Kerrie Halmi's top article generates over 4400 views. to your Favourites.
Craig Harrison has sinced written about articles on various topics from Forex Trading Forex, Site Promotion and Sales and Negotiation. As a self-employed speaker, trainer and consultant on communication and customer service topics, Craig Harrison is simultaneously a decision maker, gatekeeper and caller on a daily basis. Craig is standing by to take your calls and e-mails: (510) 547-0664. Craig Harrison's top article generates over 18100 views. to your Favourites.
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