Urban, it is said that it is the center of all cultures, fashion and style. It is also where hip hop and rap music originated and grew to be the largest culture of all. It is also where a revolutionary clothing style came from, the seanjohn clothing line.

When it comes to street clothes, style and fashion, there will only be one clothing style that can truly prove its worth with the larges community of all, the urban community, and that is the seanjohn clothing lines. Though the seanjohn clothing line is very popular in the streets, there are still some that don’t know where, when and who founded the seanjohn clothing line.

The is as famous and as popular as its founder and designer, sean john combs. Apart from being a popular American record producer, CEO, actor, and rapper, sean john combs is also clothing designer. And among his many designs of clothing lines are the seanjohn clothing lines.

Diddy (another famous stage name of sean john combs) first founded the seanjohn clothing line in 1998. The seanjohn clothing line got its name from sean john combs first name and middle name

Aside from sean john combs himself, there are other personalities that represent the seanjohn clothing lines. This includes rappers T.I., Fabolous, The Game, basketball star Dwyane Wade, and models Tyson Beckford and Kevin Navayne.

And on 2006, the seanjohn also released its first ever fragrance for men called the Unforgivable that was manufactured by Estée Lauder, one of the world's leading manufacturers and marketers of skin care, cosmetics, perfume and hair care products.

Though the seanjohn clothing lines received much praise and popularity, it also suffered its fair share of accusations. In October 2003 combs was under intense media attention for using sweatshop labor to produce the seanjohn clothing line. Among the accusations, originally put forth by the National Labor Committee (NLC), workers were subjected to body searches, fired if pregnant and paid sweatshop wages. Diddy responded to the BBC that there would be a "zero tolerance" investigation at his company, Sean John. He stated to a group of reporters "I'm as pro-worker as they get."

The sean john also suffered some allegation that the two style of seanjohn jackets were allegedly made of raccoon dog fur. sean john combs, together with Macy's, pulled all of the garments from the department stores where this product was shipped.

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