Holidays is the best time for business promotions because people are looking for gifts and special offers and are more likely to try new things at this time than any other – if the promotion is right. The trick here is to customize your promotion to the season, holiday or occasion. In this way, you would be able to capture the attention of more people and at the same time spread the word about your business as well.



1. Christmas time promotional gifts – at this time people are looking for sentimental things to gift their near and dear ones. You could start with chocolates and candy since these are universally loved gifts. There are also wine bottles, Christmas decorations, cookies, cakes, family dinner-out gift coupons, and so on. Make your gift in such a manner that it would be affordable enough to be attractive to most people, yet pricy enough not to be labeled as cheap.

2. New Year gifts – here is the eternal celebration companion – the Champagne. You could have some great flavors of Champagne offered as gifts during this time of the year. You could also offer pocket diaries, calendars and desk/ wall planners. In order to make these a little more special you could have the arrangements of adding to it the person’s name in gilded letters or a photograph for a tiny. In this way the gift could be one hundred percent personalized.

3. Summer time gifts – this is the vacation time when everybody is planning for a trip to some place or other. This is the time to gift different type of handbags and travel kits, towels, beach umbrellas, which people would find not only appealing but also useful so they would remember your company/ business every time they use the gift.

4. Autumn time gifts – this is a time when people return from their holidays and are prepared to start working again. At this time the best gifts would be something that saves time and calms the mind – such as the latest bestseller, an USB drive, a designer pen, a ‘to-do’ note book, a digital diary and so on. These gifts would be meant to make the person who left the holiday time behind feel good about starting to work/ going back to school again.

5. Books – books always make for great promotional gifts. There are the self-improvement books and there are the most popular bestsellers and then there are the re-told classics for children. You might like to give your customers award winning books for their children. These types of gifts make some great impact on the customers. Only make sure they have children before you gift the re-told books.