Convenience store shelving helps small store owners compete with larger stores by making the ordinary look extraordinary. With a new layout, and new shelves in their convenience stores, small retail merchants can stock additional items for the Christmas Season and increase their sales. Something as simple as placing end caps on the end of aisles, or adjusting shelves for more convenient display of large items with better lighting, can make the difference between selling or not selling. When people walk into a convenience store expecting to see the same old thing they always do, they will be pleasantly surprised to see a professionally merchandised layout that looks like shelving in larger retail establishments and competitively markets a blend of products that represents a steady revenue stream.
There are types of convenience store shelves: double-sided aisle shelves and single-sided shelves, also known as wall shelves. Both aisle and wall displays feature shelves that can be adjusted both for height and for depth. This allows larger than normal items to be stocked conveniently, and it allows for shelving that is obscured in shadows to get better light.
Before investing in aisle shelving and wall shelving, convenience store owners should develop some sort of space management plan. Since most convenience stores are small, there is probably very little room along walls for new shelves. However, custom wall units can be installed to fill in gaps and make unused corners into displays, and wall shelving can also be used to create end caps on convenience store aisles that will bring food items, small gifts, and basic supplies to the forefront of shoppers' attention.
When it comes to loss prevention, it is advisable to limit the height of convenience store shelving to allow clerks to watch customers at all times. Some retail establishments have shelving as high as 84”, but because convenience stores are smaller, we recommend using shelving that is no more than 72” in height. This still leaves plenty of stock room to merchandise all sorts of products, and it allows mirrors, cameras, and employees to monitor the floor space.
More can be done with less when it comes to convenience store shelving units by Easy Rack. It is not so much the number of physical units but how the individual shelves are adjusted on these units. The depth of an individual shelf can be as high as 22”, or as little as 12”. The significance of this becomes readily apparent to anyone who has ever had to strain to see labels on the bottom shelf. If top shelves and bottom shelves are the same depth, the top shelves block the light. In a convenience store, every bit of shelf space is essential, so gradually reducing shelf depth from top to bottom allows for an even wash of light over all the products on display.
As far as decorative appeal goes, convenience store shelving is as varied as convenience stores themselves. Easy Rack has all sorts of colors to choose from, including gray, almond, black, caramel, light beige, and beige. The most popular color is almond, but this is solely a matter of subjective preference.
Seven Eleven Convenience Store
Market liberalization and increasing number of consumers is generating the potential industry income and dormant demand for convenience store worldwide. In the last 5 years, the presence of food-linked stores run by top 30 international players have grown by 23%. Convenience multiples & Co-operatives increased to a large number, by 15 and 18% respectively. This growth has partially been stimulated by store acquisitions.
The golden era of fast growth that was achieved by just building and luring customers is no more existing now. Market figures indicate that international retailers' had better growth prospects in 2005. With cutting-edge technology lashing the growth, new c-stores market seems to be more evident in developed and developing countries. As far as benefits is concerned, economies support big chain dealers in convenience -store industry to launch innovative and newer goods line.
An inclusive summary of the Europe's c- market:
·Defining the sector in terms of store format, shopping occasions and retail execution
·IGD's approximation of the market place by the nation & development study of the convenience retailing throughout Europe
·Detailed analysis of Europe's leading players, with the strategic function of c- stores retailers
·Study of the major trends driving changes in the c-store sectors with customer dynamics and the rising influence of numerous retailers
Europe is witnessing a increasing strategic role of convenience stores for the key grocery retailers. Independent retailer no longer dominates the area; it has turn out to be attractive to numerous retailers. Most of the European traders have now moved their operations in the retail sector.
For further information about European Convenience Stores, read the report "European Convenience Stores Market Report [2006-2008] " published by RNCOS at: http://www.rncos.com/Report/CP10.htm
RNCOS is an industry leader in the field of online business research. We specialize in industry research on various business verticals. To read our other reports, visit us at: http://www.rncos.com/Report.htm or email us at info@rncos.com
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Both Camille Howe & James Marriot are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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