1. Work on SEO.



SEO stands for Search Engine Optimization. In detail, Search Engine Optimization is the process of making Web site pages attractive to search engines, and the great thing is that it's not hard to learn and apply the basics to your own Web site(s). SEO perhaps is the best thing in terms of free Web site promotion, because you won't need to spend much time on it. Through working on SEO, you can improve the page rankings of your Web pages and drive more traffic to your site.

Tip: The most important thing to work with SEO is using keyword. You need to describe your website with the most valuable keywords you can come up (e.g, the unique keywords that can make your site special, standing out from the crowd)

2. Write articles.

This Web site promotion strategy has an advantage which is you have someone promoting your Web site for you. And if you get your articles published on popular, long-lived Web sites or in well-known magazines, they can be sitting there promoting your Web site for a long, long time with no further effort on your part. Anyway, there are something you need to work on. First, you have to have ability to write well on a topic or topics that other people have interest in reading and/or publishing. Second, you have to find the quality places (websites, e-magazines) for your articles to be published and persuade the people making the decisions to publish them. However you also need to mention the publishers that you are willing to let them publish your article for free.

Tip: Find the Web sites or magazines you want to be published on first, and then spend some time reading the content to see what type of material they might want . Also check whether your knowledge can cover that material. Then tailor your material to that particular site or magazine's needs.

3. Get others to link to you.

Again, you get free web site promotion when other people put a link to your site on their site. You also can rank higher on the search engines. Why? All of the big three search engines (Google, Yahoo, and MSN) use inbound links as an important part of the formula that determines a page's rank. The other search engines also copy the same formula. When you choose a link, be aware that it's not just all about the number; it's the quality of the links that really matters. So you want to focus your reciprocal linking efforts on relevant quality links. The good way is to search for and identify relevant sites that you would like to have link to yours and then send their webmasters email requesting a link on their site, offering a link on your site in return.

Tip: You can check a Web site or Web page's ranking by using SEO tools such as Page Rank Lookup and the Link Popularity Tool. Google's Toolbar also has a Page Rank Display feature.

4. Become a social networker.

Most social networking sites, they point out, allow you to create a profile for free. Joining social networks which already have members and traffic is a good way to get free traffic for your website. There's no reason why you can't belong to several social networks at once (except time constraints), but you will want to choose the network communities you join carefully.

Tip: To save time when joining social network, you can create a “master copy” of your profile information so that you can easily to copy and paste and create a new profile when you join a social networking group.

5. Become a blogger.

Creating your own blog is another great free Web site promotion strategy because it lets you apply several promotion strategies at once. You can create your blogging community, building a web of relationships and links. And of course, your blog will be keyword rich, increasing your Search Engine Optimization. You can set up a blog as part of an existing Web site, or give your new blog a site of its own.

Tip: Most of the famous social networks now also let members create blogs. So actually method 4 and 5 somehow overlap. Most blogs include the facility to make comments on posts. When you're reading another blog that's relevant to your topic, take the time to comment on a post. It's another opportunity to promote your Web site for free – while getting known in the blogging community.