Are you spending so much time and energy writing and distributing your articles online but can't seem to generate even a fraction of your projected traffic? Then, it's high time that you supercharge your article marketing strategies through these 6 great secrets:



1. Deliver original content. By this, I simply don't mean content that will pass "copyscape". If you want to generate more attention online, you need to deliver information that is relatively fresh, new, and unique; something that online users will not be able to get elsewhere.

2. Allow other marketers to use your articles for free. Tell your readers that they can use your copies as long as they will keep your resource box intact. By doing so, you can boost the number of your inbound links that can make your website even more valuable and useful to the eyes of search engines.

3. Your articles must be informative. Load your articles with all the right kind of information that your readers are looking for. These could be answers to their questions, information about their hobbies and other areas of interest, solutions to their pressing issues, or trade secrets that will help them advance in their endeavors.

4. Use anchor texts. A lot of article marketers can attest that online users respond better to anchor texts compare to absolute URLs. Take advantage of this and boost your conversion rate by using as much as three anchor texts on your resource box.

5. Make your articles scannable. Make it much easier for your readers to easily find the information that they are looking for by making use of subheadings on your content. These will give these people an idea on what your succeeding paragraph is all about so they can just skip or read it depending on their needs and demands.

6. Create an author's bio. Most leading article submission sites such as ezinearticles.com will allow you to create an author's bio. This will help you give your readers a chance to get to know you on a personal level. In here, you can communicate you hobbies, the things that you are most passionate about, your expertise, and your willingness to help. Through this, you can easily sell yourself while building rapport with your readers. This can help you promote customer trust that can lead to a longer, fruitful business relationship.